对市场竞争中误导行为的法律思考

误导行为是一种具有严重危害性的不正当竞争行为。市场主体对经济利益的不当追求、社会道德和诚信的缺失、法律缺陷与监管不力等是造成误导行为在我国屡禁不止的原因,应从对误导行为的界定、对误导行为法律责任的重构等方面完善误导行为立法,并通过建立市场主体信用制度、完善监管模式、建立严格的行业管理制度等措施遏制误导行为。

Reflecting on Misguiding Actions in Market Competition from Legal Perspective

Misguiding actions are unfair and harmful.They are mainly caused by market players' unfairly pursuing economic interests,by lack of social ethics and credibility,and by legal loophols and ineffective control.We should improve laws for misguiding actions through identification of misguiding actions and restructuring of the legal responsibility for misguiding actions.We also should hold misguiding actions in check by establishing a market players' credibility system,improving control model and establishing strict management systems for different trades.