The Riddle of Charisma

The word “charisma” is widely and carelessly employed, without investigation or definition of the phenomenon. Rather than a singular attribute, charisma is complex, manifesting itself in at least three non-exclusive forms: innate charisma, achieved charisma, and the charisma of position. Given the human craving for leadership, understanding the different forms of charisma and their associated strengths and weaknesses helps us steer between, triumph, tragedy and travesty.