肥皂剧与大众文化

大众文化是一种都市工业社会或大众消费社会的特殊产物,是大众消费社会中通过大众传媒所承载、传递的文化产品,这是一种合成的加工的文化产品,其明显特征主要是为大众消费而创造出来的,有标准化和模拟个性的特色。大众传媒是大众文化的重要载体,大众传媒的重要功能是传播文化的功能。而作为电子媒介的电视可以说是当代大众文化的象征系统。肥皂剧,这一出现于20世纪30年代的电视节目形式,以其鲜明的特点,反映着大众文化与电视的关系。

Soap Opera and Mass Culture

Mass culture is a kind of special product of industrial soci et y and consumer society,it is also cultural product which is carried and passed b y means of mass media.As a sort of composed cultural product,mass cul-ture is p roduced for the sake of mass consumer,and the distinguished property is standard and simulating char-acter.On the other hand,mass media spreads culture with re gard of the major carrier of mass culture,while TV program can be considered to be the symbol system in contemporary mass culture.Soap opera,a form of TV pro-g ram developed in1930s',has dealt with the relationship between mass culture and TV program in terms of dis-tinctive feature.