| 老年旅游消费行为的影响因素及应对策略 |
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| 引用本文： | 刘燕霞.老年旅游消费行为的影响因素及应对策略[J].天津市工会管理干部学院学报,2005,13(4):44-48. |
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| 作者姓名： | 刘燕霞 |
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| 作者单位： | 天津市工会管理干部学院旅游系,天津,300170 |
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| 摘 要： | 通过对我国老年旅游市场现状进行了简要的分析,指出了影响老年旅游消费行为的因素,提出了促进老年旅游消费行为的应对策略,进一步拓展老年旅游市场,激发老年旅游消费行为。
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| 关 键 词： | 老年人 旅游消费 旅游产品 影响因素 策略 |
| 文章编号： | 1008-8636(2005)04-0044-05 |
| 修稿时间： | 2005年9月10日 |
Influence factors and countermeasures on the behavior of the tourist consumption of the old people |
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| LIU Yanxia.Influence factors and countermeasures on the behavior of the tourist consumption of the old people[J].Journal of Tianjin Trade Union Administrators‘ College,2005,13(4):44-48. |
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| Authors: | LIU Yanxia |
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| Institution: | Tianjin Trade Union AdministratorsE College Tianjin 300170 |
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| Abstract: | By means of the brief and concise analyses on the present situation of the tourist mar- ket of the old people in China, the article points out the factors affecting the tourist consumption be- havior of the old people, it brings up the idea of the countermeasures of promoting the tourist con- sumption behavior of the old people and developing the tourist market of the old people further so as to arouse the tourist consumption behavior of the old people. |
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| Keywords: | Old PeopleO Tourist ProductsO Influence FactorsO Strategy |
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