| 商业外观作为竞争性法益的理路——一种整体主义的理论范式 |
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| 引用本文： | 王思喻. 商业外观作为竞争性法益的理路——一种整体主义的理论范式[J]. 四川警官高等专科学校学报, 2013, 25(2): 31-36 |
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| 作者姓名： | 王思喻 |
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| 作者单位： | 西南政法大学 重庆400031 |
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| 摘 要： | 商业外观权益在民事权益体系中属于竞争性法益,应当对商业外观法益采取弱保护态度.标识性权利、无形财产权和商事人格权作为商业外观保护的正当性基础虽揭示其“私”的属性,却无法兼顾潜在市场竞争者和消费者的诉求.衡平理念主导下的整体主义理论范式可以为商业外观的竞争性法益观提供理论支撑.
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| 关 键 词： | 商业外观 竞争性法益 标识性权利 无形财产权 商事人格权 整体主义的理论范式 |
On Trade Dress as a Way of Competitive Legal Interest -- A Holistic theory paradigm |
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| WANG Si-yu. On Trade Dress as a Way of Competitive Legal Interest -- A Holistic theory paradigm[J]. , 2013, 25(2): 31-36 |
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| Authors: | WANG Si-yu |
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| Abstract: | The rights of commercial appearance in civil fight system belonging to the competitive law must be protected weakly. The rights of identification, intangible property and commercial personality, regarded as the legitimacy foundation of commercial appearance protection, can＇t take into account the potential market of competitors and consumers demands, thought they are ＂private＂. The holism paradigm, dominated by the concept of equity, can provide theoretical support for the benefit view from commercial appearance of the competitive law. |
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| Keywords: | the Commercial Appearance Benefit from Competitive Law Identification Rights Intangible Property Right Commercial Personality Rights |
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