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广告语著作权侵权行为界定研究
引用本文:朱红彦.广告语著作权侵权行为界定研究[J].贵州警官职业学院学报,2010,22(4):101-103.
作者姓名:朱红彦
作者单位:浙江省金华市中级人民法院,浙江,金华,321000
摘    要:广告语如果具有独创性,可能被认定为著作权法保护的客体。广告语著作权侵权行为成立是认定侵权者是否承担侵权责任的前提,可采用"实质性相似、接触、排除合理的怀疑法","思想表达二分法","抽象、过滤、比较法"等方法对其作出界定。

关 键 词:广告语  著作权  侵权行为

Study on Tort of Advertisement Words Copyright
ZHU Hong-yan.Study on Tort of Advertisement Words Copyright[J].Journal of Guizhou Police Officer Vocational College,2010,22(4):101-103.
Authors:ZHU Hong-yan
Institution:ZHU Hong-yan(Jinhua Munieipal lntermediate People s Court; Jinhua 321000, Zhejiang Province, P.R,China)
Abstract:If the advertisement words have originality, they can be regarded as the objeet protected by Copyright Law. Tort of advertisement words copyright is the premise that the party should take the responsibility, So we can use the following ways to bound the tort, such as doubt of similar substantiality anti reasonable exclusion; dichotomy of expreSSing thought metaphysical and fiherable Comparison, and etc.
Keywords:advertisement words  copyright  tort
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