我国展馆投资风险的成因与规避分析

展馆的投资风险是由其固定性及消费特点决定的。我国许多地方在建设展馆时不考虑展馆的特性,而一味将其建成标志性建筑,这种建设结果往往加大建设成本,也就加大了其经营和运转的难度。展馆周边配套设施对展馆本身的经济收益有着极大的促进作用,收回对场馆建设的巨额投资需要通过会展带动其他产业的发展来实现。

China's Investment on Exhibition Halls and Risk Evading

The risks in the investment on exhibitionhalls are determined by their stability and consumptive nature. In China, the establishment of exhibition halls lacks well consideration of the halls'nature so that they have been built up simply as a symbolic architecture, bringing about higher costs and causing greater difficulties in management and operation. Corresponding facilitiesplay an important role in the economic gain of the halls. The profit from the investment of the halls can only be made by the development of other industries promoted by the exhibitions.