网络交易中经营者与消费者的权益平衡

经营者与消费者作为网络交易的双方主体,在市场经济体制下对其权益全面加以保护具有异乎寻常的重要性。然而,现行理论总是立足于消费者一方的权益保护,而忽视经营者一方的权益保护。为平衡网络交易中消费者与经营者的权益,挖掘现行网络交易中的双方权益平衡的缺陷,本文参考外国相关法律法规,从网络交易运行模式和法律视角探寻网络交易中经营者与消费者的权益平衡方式,以完善网络交易市场,促进市场经济秩序的完善。

On Interest Balance between Operator and Consumer in Online Transaction

As the body of online transaction, operators and consumers＇ rights and interests should be protected comprehensively under the market economy system, which has unusual significance. However, the current theory always pay more attention on the consumers＇, and ignore the rights and interests protection of the operators. In order to balance the rights and interests of consumers and operators in network transactions, the article, through drawing lessons from the foreign related laws and regulations, aims to explore a balance mode from the network transaction operation and legal perspective, which can improve the network market, and promote the perfection of the market economic order.