| Abstract: | Interest in partnerships between international NGOs and the corporate sector is growing as both sectors see their roles changing in response to increasing consumer awareness about social, environmental, and human rights issues. This article presents the case of the partnership between the sports goods industry, The Save the Children Fund (SCF), and various international and local organisations in the district of Sialkot in Pakistan. The author uses this case in order to discuss the important elements of a cross-sectoral partnership, the considerations for the various parties that enter into such partnerships, and the implications of these partnerships with the corporate sector for the future of NGOs and their vision of development. |
