Representations of crime,power and social decay in the South African post-colony in the film Gangster’s Paradise: Jerusalema (2008)

The film Gangster’s Paradise: Jerusalema, released on August 29, 2008, decries the proliferation of crime, violence and social decay in the South African post-colony. The aim of this article is to interrogate the banality in the use of violence and power in the South African post-colony. The filmic narratives of Gangster’s Paradise: Jerusalema reveal that behind the ‘rainbow’ façade presented by South Africa, one encounters festering poverty in ‘non-white’ communities, racial acrimony, broken promises, social and class struggles, and tales of betrayal of the majority of black people by the elite black leadership which now sit comfortably in the seats vacated by their former colonisers. An analysis of the narratives of the film Gangster’s Paradise: Jerusalema permits one to locate apartheid-based economic disparities as still haunting mainly ‘non- white’ local communities, although some whites have not been spared by the vicious new normal of poverty and the effects of corruption. This interpretation is further questioned in the film which shows that, after apartheid, the nationalist leadership encouraged a negative culture of entitlement. The irony in the film is that the masses are also tainted in so far as they commit crimes against other ordinary people and refuse to take responsibility or, rather in an escapist way, blame all the woes of the post-colony on apartheid. Thus, the narratives of Gangster’s Paradise: Jerusalema beg the question: What is going wrong with the dream of democracy for all, irrespective of race, that was the founding principle of the new nation?     

The “hardy annual”: A history of India’s first UN resolution

This article traces the history of India’s first resolution at the United Nations (UN). Introduced in 1946, “Treatment of Indians in the Union of South Africa” became an annual item on the UN agenda until 1962 when it was merged with another India-sponsored item on “apartheid.” For seventeen years, in a fast polarizing world, Indian diplomats used this item to strategically galvanize global opinion against racism. Against all odds, Indian representatives utilized every diplomatic means available to keep the “hardy annual” alive. A thick, archival biography of this item also allows us to interrogate India’s diplomatic practice in the Nehru years.     

The African national congress and its critics: ‘predatory liberalism’, black empowerment and intra-alliance tensions in post-apartheid South Africa

Post-apartheid South Africa is characterized by centralized, neo-liberal policymaking that perpetuates, and in some cases exaggerates, socio-economic inequalities inherited from the apartheid era. The African National Congress (ANC) leadership's alignment with powerful international and domestic market actors produces tensions within the Tripartite Alliance and between government and civil society. Consequently, several characteristics of ‘predatory liberalism’ are evident in contemporary South Africa: neo-liberal restructuring of the economy is combined with an increasing willingness by government to assert its authority, to marginalize and delegitimize those critical of its abandonment of inclusive governance. A new form of oligarch power, combining entrenched economic interests with those of a new ‘black bourgeoisie’ promoted by narrowly implemented Black Economic Empowerment policies, diminishes prospects for broad-based socio-economic transformation. Because the new policy environment is failing to resolve tensions between global market demands for increasing market liberalization and domestic popular demands for poverty-alleviation and socio-economic transformation, the ANC leadership is forced increasingly to confront ‘ultra-leftists’ who are challenging its credentials as defender of the National Democratic Revolution which was the cornerstone in the anti-apartheid struggle.     

Communication strategy for community development: a case study of the Heifer project – South Africa

ABSTRACT

The objective of this qualitative pilot study was to develop a model to be used by a development agency in formulating communication strategy for community development, providing direction to development communication (DC) specialists/facilitators to play a more strategic role in the development process. Based on the findings of a literature study on communication strategy for development, as well as a case study on The Heifer Project – South Africa, the researchers suggest that an existing model for developing corporate communication strategy (Steyn 2000a) can be used for this purpose.

A major insight that emerged from the study was that the existing model for developing corporate communication strategy might also be applied in another context (with slight adaptations in terminology), namely to formulate ‘corporate’ communication strategy for the community/action group involved in the development project – more aptly to be called ‘development’ communication strategy. Such a strategy would make the participatory approach to development, and especially the participatory communication approach, even more ‘participatory’, since the strategic information on issues and stakeholders will be provided by the community and its designated communicator(s) themselves.     

Media,citizenship and the politics of belonging in contemporary South Africa

Abstract

Drawing on a wide range of theoretical and empirical studies, the articles in this special issue examine issues of citizenship and belonging in South Africa. Questions of belonging and citizenship are neither novel, nor particular to South Africa – they have been high on the intellectual (and popular) agenda internationally since at least the early 1990s. Yet South Africa's history of artificially separating and defining its citizens in the racial regimes of colonialism and apartheid still reverberates today, as is reflected in the continued inequalities marring South African society. Post-apartheid governance of redress still requires the use of apartheid categories of ‘race’, but the terms under which we understand what it means to be South African are much wider, and require continued critical reflection. Using South Africa (and not the global North, as is so often the case) as the focal point for rethinking notions of citizenship and belonging, may urge us to rethink these notions and their meanings within fledgling democracies and societies in transition.     

From nipples and nationalists to full frontal in the new South Africa: An abridged history of pornography and censorship in the old and new South Africa

ABSTRACT

This article examines the ways in which the South African apartheid regimes approached and dealt with the question of pornography as well as how and why these measures changed after the birth of the new South Africa. Pornography in all its various forms, as an expression of human sexuality, is at once directly and indirectly attached to the freedom of speech and expression. This freedom lies at the very crux of democracy. During the apartheid era, the National Party governments dealt with the issues of pornography, erotica and indeed the expression of human sexuality through a particularly conservative system of regulations and bureaucratic structures. This was replaced, in the New South Africa, with a particularly liberal system. The varied reasons, at once apparent and totally obscure, for both the existence of the old and the creation of the new systems lay at the very heart of apartheid and at the crux of that which replaced it. This article examines how and why the apartheid governments viewed and handled this issue in the way they did and why it was dramatically changed in the new South Africa. The timeline of the article is from the 1890s to the current day.     

1922 and the problems of docudrama

SUMMARY

In this article the authors use 1922, (a ‘true story’) to probe the social function of television in South Africa. In particular they examine the transformations effected on historical “fact” by the genre of docudrama and the kinds of preferred readings this offers television viewers. The popularity of this form, they suggest, is that in this world of uncertainty, the docudrama gives viewers both pleasurable access to, and a moral orientation towards, the ‘real’.     

Re-imagining News Values and Labels of Controversies with Reference to Political Scandals

Abstract

Scandals involving heads of state are generally the staple diet of news media. Internationally, the Bill Clinton-Monica Lewinsky scandal and former Italian Prime Minister Silvio Berlusconi’s “bunga bunga” sex escapades are some of the most memorable. In South Africa, scandals that marred former president Jacob Zuma’s term of office have continued to be the centre of attention long after he resigned as president. During his presidency, Zuma became one of the most covered (reported in the news) leaders across media platforms, in South Africa and beyond. This was largely due to allegations including corruption, his relationship with the Gupta family, and misuse of government funds to renovate his private property. Evoked in the media by various labels of controversy, the media frenzy dominated headlines in South Africa at the time. This article presents an account of how journalists actively construct labels for controversy associated with newsworthiness. The article makes a theoretical link between labels of controversies and news values, and argues that these labels are, in spite of their significance, the most understudied phenomena in mainstream journalism literature today. Fifty-eight news articles were examined by means of content analysis for the labels that journalists constructed.     

Development without a peasantry

The policies of the apartheid regime prematurely destroyed the peasantry in South Africa, leaving millions of people without land or jobs. The abrogation of racial laws that reserved 87 per cent of the land0 for whites makes it possible to launch policies addressing the needs of black farmers. Efforts to promote the emergence of black commercial farmers risk worsening conditions for much of the rural population. While it cannot neglect commercial agriculture and food security, South Africa also needs to revive peasant agriculture, which can play a role similar to that of the informal sector in urban areas.     

THE PROOF IS IN THE PUDDING: (RE)CONSIDERING THE EXCELLENCE OF ACTIVISM IN THE SOUTH AFRICAN MINING INDUSTRY

ABSTRACT

One of the greatest changes organisations in South Africa experienced through the country's democratisation is the introduction of ‘legitimate’ activism in organisational settings. Organisational communication literature – specifically as manifest in the excellence theory – compounded this through views on the potentially positive impact activism could have on organisations by ‘pushing’ them beyond equilibrium to a state of dynamic equilibrium – mediated through strategic and effectual communication. This view, however, is somewhat fouled by occurrences such as those at Marikana, and concomitant strikes in the country's platinum industry, which have held the economy ‘captive’ in various ways. Organisations – especially the mining industry – need to ask ‘How much activism is too much activism?’ and organisational communication practitioners need to introspectively consider whether this theoretical contribution should not perhaps have come with greater guidance in terms of the chary (if not restrained) implementation of this potentially positive, yet almost insidiously dangerous, communicative feature. this article aims to explore activism in the mining industry of South Africa, specifically from the vantage points of industry heads, as it concerns the changed communicative landscape in this industry post-marikana. to this end, the article will report on seven qualitative, semi- structured interviews – along with existing literature on the topic – as it offers up six considerations in applying the aspect of excellence and ‘positive activism’ within organisations in South Africa's mining industry.     

Suid-Afrikaanse "alternatiewe" rolprente en die Suid-Afrikaanse sosio-politieke werklikheid. 'n Historiese,teoretiese en analitiese verkenning (Deel 1)

SUMMARY

The "alternative" film originated in South Africa because people or groups outside the apartheid establishment were unable to communicate through existing mass media structures, and their own communication channel had to be established.

The key question addressed in this article is whether the "alternative" South African film actually succeeds in making a contribution, on an intercultural level of communication, to the socio-political reality of South African society, and to what extent the film as communication medium succeeds in establishing positive intercultural communication? A study of four films is undertaken, according to Pieter J. Fourie's theoretical model (1983), whereby the content and shaping aspects of film images are examined from a contextual as well as an analytical point of view.

The value of the "alternative" film lies in the fact that the South African reality is seen from the perspective of the "black" or "coloured" person. For many years "whites", on account of their ethnocentric attitude and the absolutization of their values and norms, were never really aware of other race groups' values and norms, and were not interested in how these people experienced reality. In this regard the "alternative" film has a dual function significant to intercultural communication: on the one hand it offers self-expression – an important principle and starting point for intercultural communication – to people outside the apartheid establishment, and on the other hand, it gives whites within this establishment the opportunity to become acquainted with the worlds of other cultural and ideological groups.

If the South African film wants to present a model for reality, it will have to take into account the complexity of multicultural diversity without absolutizing certain people's cultural values and ideological perspectives. Communication should rather take the form of "dialogue".     

Soft Power and the Currency of Sports: (Re)imagining South Africa’s Rising Hegemony in Africa

Commenting on the utility of sports as a development facilitating instrument, Nelson Mandela, in 2000, remarked that it “has the power to change the world. It has the power to inspire. It has the power to unite people in a way that little else can. Sport can awaken hope where there was previously only despair”. Madiba’s iconic statement captures the changing reality of the international system wherein states appreciate the soft power potential of sports as a subtle alternative for gaining political advantage in the international arena. This also lends credence to the argument that politics permeates all elements of social existence, including sports. In view of the preceding, this paper interrogates the rising attractiveness of South Africa in Africa and perhaps globally through the lens of its sporting engagements. From the last decade of the 20th century, South Africa’s status in the sporting world has attracted much international and scholarly attention. The article examines how South Africa negotiates the overlapping arena of politics, sports and foreign policy to normatively secure a regional hegemonic posture through a blend of strategies. These include successful bidding and hosting of sporting mega-events; involvement in the development of sporting codes and local sports content across Africa and a positive cumulative ranking in international competitions vis-à-vis other contenders for regional powerhood. The analysis takes the position that South Africa’s strategy of sports diplomacy masks its aspiration for regional hegemony and this pattern is uniquely relevant for shaping empirical understanding of power politics in Africa as well as appreciating the ideational potency of soft power as a constitutive element of what makes a regional hegemon.     

Pseudo-communication and the return of the sophist: Thank you for smoking,at first sight

Abstract

The present era is one of pseudo-communication and overwhelming relativism, where, at best, the ability to persuade one's opponents or a potential audience of the ‘rightness’ (as opposed to the communicable ‘truth’) of one's position, is all important. A closer look at the recent film, Thank you for smoking, shows it to be a stalking horse for precisely this kind of pseudo-communication and relativism, and an all the more successful one in light of its rhetorical sophistication and entertainment value. However, this is no reason to give up on the old-fashioned notion of communication (or ‘truth’), even if one has to reject the illusion – so long entertained by Western philosophy – of unambiguously clear communication of the ‘truth’ in any univocal or absolute sense. Through an analysis of the film in question an attempt is made here to demonstrate that it is a supremely persuasive piece of sophistry in the sense that Plato gave to the term, but that today (given what one has learned from the post-structuralist thinkers), instead of rejecting it on this basis, one should appropriate its lessons in rhetoric and turn it against itself, showing how a complex notion of communication and ‘truth’ of a certain kind may be uncovered in its interstitial rhetorical spaces. This is of particular importance to South Africa, given the fact that ‘persuasive communication’ forms part of curricula in communication studies. The paper aims to show how short sighted the unqualified emphasis on ‘persuasion’ is, especially in South Africa.     

The use of assassination as a tool of state policy: South Africa's counter‐revolutionary strategy 1979–92 (part I)∗

This article will discuss the use of assassination as a tool of state policy, examining a number of cases in which assassination has been so used in the modern era. It will focus on the role of the apartheid‐era security forces in South Africa, and the policies that developed under South Africa's counter‐revolutionary strategy against the various liberation movements in Southern Africa during the last 15 years of the apartheid government.     

Communication technology and development: can South Africa afford the information explosion?

ABSTRACT

Weare living in a world where the availability of information can make you, or the lack of it can break you. The 'information explosion', as it is sometimes called, has already changed our lives. How this affects us, and changes our environment, our economy and our lives is a fascinating issue. But does it affect everyone? Is there a possibility that some communities can be left in the dark without the availability of these masses of information?

In South Africa some major changes are taking place at the moment. It could be argued that while South Africa tries to erase the remains of apartheid and rebuild the country, the rest of the world has 'quietly' moved into the information age. A development problem in South Africa concerns the disparities among the different communities. There is still a significant difference between the information-rich, a small minority, and the information-poor, the majority of the population.

This article first describes the situation in South Africa with regard to Internet availability and accessibility and secondly gives a broad overview of the theoretical assumptions underlying computer-mediated communication from a communication sciences perspective. In conclusion, specific questions on the topic for future research in communication sciences are proposed in general and applied to conditions in South Africa as a developing country.     

The story of the larger grain borer: Communicating Science to Rural Communities

Abstract

Although the democratisation of science was prioritised after the South African democratic elections of 1994, thus, promoting dialogue, transparency and consultation, communication with rural communities remains a challenge in South Africa. Because of the diverse cultural landscape of the country, aspects such as language, traditions and poverty impact significantly on the facilitation of communication and the dissemination of information, particularly in rural communities.

The South African government's quest to build a better future for all South Africans places renewed emphasis on the role of ‘development’ and the use of communication to meet the future challenges of ‘development for all’.

The purpose of this article is, firstly, to explore the development communication media used in the community awareness programme of the National Department of Agriculture of South Africa in the town of Makutu, Mpumalanga Province, and, secondly, to investigate and offer an assessment of the communication approach followed by the National Department of Agriculture. In this article the scene is set with a brief overview of development communication models and a discussion of different types of media and methods available for communicating with rural communities. A case study on an awareness project launched by the National Department of Agriculture is presented and the article concludes with an assessment of the case study against the theoretical overview presented in the first section of this article to determine the communication approach followed, and communication media and methods used.

A case study on The Larger Grain Borer (LGB), a quarantine insect pest of maize that has left a path of destruction through Africa, forms the basis of this article. The Directorate: Plant Health and Quality of the National Department of Agriculture of South Africa initiated this awareness project to empower farmers through awareness and education to prevent the spread, and to manage the impact, of the pest. It is believed that the key to rural food security lies in the country's ability to effectively disseminate information to rural communities.     

新南非的包容性发展之路——非国大100周年纪念

南非曾经是种族矛盾和冲突最为严重的国家,300多年欧洲殖民者的征服和统治,造成了南非种族间政治、经济、社会的割裂与对抗。1994年南非废除种族隔离,建立了种族平等的民主制度。新南非政治社会变革和转型的进程,避免了很多人担忧的种族仇杀和动乱,关键在于坚持了包容性理念和政策,构建了以宪法为核心的一整套法律体系,以保障国家统一和公民基本权利为基本宗旨,在多元一体国家的建设中,取得了举世公认的社会进步。研究南非在新制度下的包容性发展之路,具有重要的现实意义和理论意义。     

Die bindende rol van die nasionale pers in die Suid-Afrikaanse samelewing

SUMMARY

Although “science” involves both theory and practice the significance of theory is often questioned in the field of communication studies. Some practitioners, for example, maintain that they need very little, if any, theory since their publics demand “results” and are not interested in theoretical debates. In similar vein it is argued that university students do not know how “to do the job” when they enter the field of communication practice. This article sets out to clarify some of the misunderstandings concerning the nature and role of theory in scientific practice and to show the need for a better understanding and closer cooperation between theorists and practitioners. Apart from suggesting a useful definition of theory for the purposes of the discussion, some common misconceptions concerning theory are addressed. It is argued that communicologists will only succeed in playing a meaningful role in a new South Africa if theorists and practitioners critically assess their own as well as each other's contributions and actively seek ways to cooperate in addressing critical issues in communication within the South African context. The article concludes with a discussion of some pressing problems currently experienced in the teaching of communication theory and offers some guidelines for selecting and presenting theory curricula relevant to communication and communication practice within the changing South African context.     

Voting void? Young South Africans,elections and the media

In May 2014, many of South Africa’s young citizens had the opportunity to vote in national elections for the first time. Youths who were born post-1994 (often referred to as the ‘Born Frees’) are the first generation of South Africans who live in a democratic country and hold no individual memory of life under apartheid. These young South Africans were born during a period of democracy, a time of transition and of great hope for the future. As a result of having been born outside the confines of apartheid racial segregation, they are expected to be racially integrated with their peers. The expectation which comes with the freedoms fought for by previous generations is that the youth will take up formal democratic practices, such as voting and engaging with parliament. However, during the recent national elections, the youth turnout revealed surprising differences amongst the 18–29-year age group. Young people aged 18–19 opted not to take up the right to vote – in fact, only 31 per cent of them had registered. This article interrogates the attitudes and actions of young South Africans within the political sphere, specifically by examining a group of young South Africans who are eligible to vote, as well as the role of the media in aiding or deterring voting engagement and perceptions. The central argument is that the local media fail to engage young people with content which advances their political identities. Despite high levels of media consumption, youths are engaging with formal politics as a result of pressure from family or due to socio-economic limitations, rather than a desire to add value to their citizenship.     

‘Local is lekker’: Nation,narration and the sABC's Afrikaans programmes

Abstract

This article provides an exploration of the role of the SABC's Afrikaans language programmes in contemporary South African constructions of national identity. It examines the programmes’ engagement with the construction of (a) national identity by addressing the SABC's mandated obligation towards nation building, and exploring how the broadcaster's Afrikaans programmes are positioned in this regard. The article suggests that the SABC's task to ‘narrate the nation’ is complicated not only by the theoretical dilemmas faced by the terms ‘nation’ and ‘nation building’, but also by the broadcaster's historical ties to the apartheid government. This matter is further complicated for the Afrikaans-language programmes on SABC, given the language's binary position as both ‘unifier’ and ‘oppressor’.