Professionalised Campaigning in Latin America

Abstract

This paper analyses the process of democratisation within Latin American by focusing on the nature of election campaigning in the region. Particular attention is paid to developments in three former military dictatorships, which now regularly hold elections. The states are Argentina, Chile and Uruguay, and consideration is given to the insights and limitations of applying the “Americanisation” or modernisation thesis in studying their distinctive media and political cultures. The elections held in each state during 1999 are used as case studies. What emerges is a complex pattern in which candidates and parties have simultaneously adopted some of the professional forms of electioneering whilst retaining and valuing the more traditional and interpersonal electioneering techniques. Furthermore, it was pointed out that there were marked differences in politicians' approaches to campaigning both between as well as within the three different political systems.     

Bet Out the Vote: Prediction Markets as a Tool to Promote Undergraduate Political Engagement

ABSTRACT

Over the course of three semesters spanning the 2016 primary and general elections, we conducted a series of quasi-experiments to evaluate the effects of prediction markets on undergraduate interest in the political process. We gave several classes in our institution’s core American politics course the opportunity to collectively invest in election-related markets on PredictIt.org, and over two-thirds of our students reported that the exercise stimulated their interest in the elections and political process. Roughly half also reported reading more news articles because of their participation in the market. While our treatment group did not demonstrate statistically-significant improvement in tangential political awareness, knowledge, or engagement, our findings do challenge previous conclusions that prediction markets have limited capacity to motivate students in an introductory learning context.     

Creating Civic Bureaucrats

ABSTRACT

Kirlin (1996a; 1996b) argued that big questions of public management should be placed within a democratic framework emphasizing government's role in creating “civic infrastructure.” For this study, those who build civic infrastructure are called “civic bureaucrats,” and new measures (Civic Bureaucrat Scale and subscales:civic skills, faith in the public, deliberative democracy value, civic motivation, and political system value) are used to examine which factors are associated with encouraging public servants, such as U.S. city planners, to pursue democratic processes. These measures are different from those that examine public service or public participation, and are more focused on finding public servants guided by democratic values. Variables that might influence civic bureaucrats are individual, job, work, and community characteristics. Regression results found Civic Bureaucrat levels associated with gender (being a woman), dedication to civic duty, citizens bashing government, cities’ civic capital levels, and non-competitive elections. Notably, Civic Bureaucrat levels go up when elections are less competitive, suggesting civic bureaucrats picking up the slack when democratic institutions falter. Understanding such factors sheds light on what boosts and saps the civic energies of public servants.     

From Command Economy to Hollow State? Decentralisation in Vietnam and China

In Vietnam and China, decentralisation is a by‐product, both by default and design, of the transition to a state‐managed market economy. A dual process of horizontal and vertical decentralisation is occurring simultaneously in both the economic and political arena. There is an increasingly high level of de facto political/fiscal decentralisation, much of it occurring by default as local governing units try to meet rising demand for services. This is accompanied by the marketisation and socialisation of services such as education and health. Accompanying both of these processes is a trend towards greater ‘autonomisation’ of service delivery units, including the emergence of new ‘para‐state’ entities. Most of these decentralisation processes are the by‐product of marketisation, rather than part of a process of deliberate state restructuring in pursuit of ideals of decentralised government. The cumulative effects include a significant fragmentation of the state, a high potential for informalisation and corruption, and a growing set of performance accountability problems in the delivery of public services.     

At the Polls

ABSTRACT

In this study, the authors attempt to add to existing knowledge on voter psyche during elections by examining the roles of voter concern and voters' desire to “keep up to date,” both of which have hitherto not been studied in this context. The analysis of data collected during a specific election in Australia reveals significant relationships with several well known psychological factors. The authors discuss these findings in the context of political marketing and furnish directions for future research.     

The impact of compulsory voting on inequality and the quality of the vote

Abstract

Democratic elections imply that the electorate holds incumbents accountable for past performance, and that voters select the party that is closest to their own political preferences. Previous research shows that both elements require political sophistication. A number of countries throughout the world have a system of compulsory voting, and this legal obligation boosts levels of voter turnout. Under such rules, citizens with low levels of sophistication in particular are thought to turn out to vote in higher numbers. Is it the case that the quality of the vote is reduced when these less sophisticated voters are compelled to vote? This article investigates this claim by examining the effect of compulsory voting on accountability and proximity voting. The results show that compulsory voting reduces stratification based on knowledge and level of education, and proximity voting, but it does not have an effect on economic accountability. The article concludes with some suggestions on how systems of compulsory voting might mitigate the strength of political sophistication in determining the quality of the vote decision process.     

Civic activism and Korean democracy: the impact of blacklisting campaigns in the 2000 and 2004 general elections

Abstract

For the general elections in 2000 and 2004, civic groups in South Korea joined forces to stage the so-called ‘blacklisting campaign’ or ‘defeat campaign’ against allegedly corrupt, incompetent or anti-reform politicians. The campaigns not only played a significant role in thwarting many politicians from getting nominated or elected but also heralded a new era in Korean politics: civic groups have now emerged as a major political force, capable not only of challenging party policies and pending legislation but also taking on an agenda-setting prominence in a wide array of policy areas. In analyzing the success of NGO political activities in the 2000 and 2004 general elections, this paper draws on resource mobilization theory to show how the civic groups effectively utilized various resources, including leadership skills, communications and office facilities, and access to the mass media, to achieve their objective rather than relying simply on the spontaneous participation of voters. In comparing the efforts of civic groups in the two elections, the paper also explains the factors that made their endeavors relatively less successful in 2004 (e.g. a splintering of alliances among the civic groups). On the whole, the paper argues that the greater political involvement by civic groups is likely to lead to a more pluralistic, open and competitive form of democracy, and that the vibrant civic activism in Korea is an indication not only of maturing democracy but also a more secure entrenchment of civil society.     

Adaptation to Externally Driven Change: The Impact of Political Change on Job Satisfaction in the Public Sector

This article uses a quasi‐natural experiment to investigate the adaptation of job satisfaction to externally driven political change in the public sector. This is important because democratic government bureaucracies often experience changes in leadership after elections. The analyses are based on data drawn from a large longitudinal data set, the British Household Panel Survey. Findings indicate that the impact of political elections is largely weak and temporary and is only present for men. For women, the internal processes of the organization tend to be more important. These findings suggest that changes in political leadership may not be associated with fundamental changes in policy.     

Elections as a democratic linkage mechanism: How elections boost political trust in a proportional system

Elections offer a privileged moment in representative democracy, when citizens have the opportunity to express their views, both on the track record of the incumbent government, as on the way the country should be governed in the future. Procedural fairness theory assumes that taking part in a decision making procedure that is perceived to be fair, strengthens the legitimacy of the entire process. Most of the empirical research assumes that the attitudinal effects of elections are mainly due to the fact that one's preferred party wins the elections. In multi-party systems, however, such a clear distinction is not always possible and therefore it is hypothesized that the winner-loser-logic is weaker in this kind of party system. In this study we rely on a unique Belgian panel study to ascertain how electoral participation has an effect on political trust. The results show that in a proportional system all voters rise in political trust following their participation in elections. The winner-loser effect is not significant. Furthermore, the analyses suggest that especially the respondents with the initially lowest trust levels gain most by participating in elections. The theoretical implication of this finding is that apparently elections are still considered to be an important and legitimate linkage mechanism between citizens and the political system.     

Nationalisation of multilevel party systems: A conceptual and empirical analysis

The concept of ‘nationalisation’ is vigorously discussed in the literature and three dimensions have been proposed. A first dimension considers the extent to which a party's vote in territorial units varies across time and this is labeled ‘dynamic nationalisation’. ‘Distributional nationalisation’ focuses on the degree to which there is an equal distribution of party votes across territorial units. Finally, ‘party‐linkage nationalisation’ concerns the extent to which candidates link together under common party labels. In addition to a conceptual debate there has been a simultaneous debate on the measurement of the various forms of nationalisation. This article contributes to both debates and argues that most of the literature on nationalisation suffers from a methodological nationalism bias – that is, the tendency of many scholars to choose the statewide level and national election as the natural unit of analysis. This claim is supported by a conceptual and empirical analysis regarding the effects of decentralisation on nationalisation. The conceptual analysis shows that the non‐robust findings of many studies concerning the effects of decentralisation on nationalisation can be related to the methodological nationalism bias. An effect of decentralisation is found once nationalisation is conceptualised with regard to its multilevel dimension and the measurements of nationalisation are differentiated according to parties, regions and type of elections (national or regional). An empirical analysis on the nationalisation of party systems, parties and regions in 18 countries for national and regional elections held between 1945 and 2009 shows that regional authority has a significant and robust effect on regions and regional elections but not on parties, party systems and national vote shares.     

Advertising and the Image of Politicians in Evolving and Established Democracies

Abstract

The article¹ analyzes the constructivist and realist approaches to research on voting behavior in presidential elections in evolving (Poland) and established (U.S.) democracies. The influence of a politician's image on affective attitudes toward the candidate is stressed in the first approach; the other approach stresses the role of affect in forming such an image. Using experimental data from the 2000 presidential elections in each country, the research applied structural equation modeling and multiple regression analysis to show the best way to use image construction to influence voting behavior and, in the realist approach, the key role of affects as the starting point for designing and creating politicans' images. The results of the research also show that Polish and American voters perceive slightly differently the socio-political reality created by the media, but in both countries political advertising plays an important role in creating political images.     

Ideological proximity and voter turnout in multi-level systems: evidence from Spain

ABSTRACT

Does ideological proximity between the individual and political parties determine electoral participation in regional elections, as much as in national elections? Does the degree of self-rule of a region affect the interplay between ideological distance and turnout? This article addresses these questions and provides empirical evidence drawing upon individual-level and regional-level data from 53 regional elections and 4 national elections in Spain. Results indicate that citizens are more likely to vote when they perceive there is at least one congruent policy option among the party supply, and this happens at both regional and national levels. However, whether the closest party is in national government or whether it is a regionalist organization has a dissimilar impact on turnout in different tiers. This relationship between the type of party which is most ideologically proximate and electoral participation is partially affected by the degree of regional autonomy of the territory.     

Party Strategies,Voter Demands and Territorial Reform in Belgium

This article examines the determinants of the positioning of parties on the question of territorial reform in Belgium. It argues that one cannot explain the high salience assigned to the issue of decentralisation among political parties by looking only at voter demands. Instead, it is the dynamics of party competition that has encouraged parties to adopt an electoral and territorial logic of action. The article shows that the main driver of territorial reform in Belgium has been the continuous relevance of regionalist parties in the Flemish party system, which have compelled mainstream parties to accommodate their demands for territorial autonomy, and, more recently, independence. Regionalist parties have capitalised on a strong sense of Flemish national identity, itself shaped by long-run structural factors. The article also shows that the adoption of an electoral and territorial logic has been strengthened by the split of the Belgian party system and the reinforcement of social cleavages, and, more recently, by the increasing competitiveness of elections and the opening up of party competition at multiple levels.     

Electoral Competitiveness and the Voting Decision Evidence from the Pooled Senate Election Study

Scholarship on congressional elections holds that competitive elections are different from noncompetitive elections. Specifically, some scholars argue that the level of competitiveness determines the criteria or the weight of various criteria for the voting decision. Using the 1988–1990–1992 Pooled Senate Election Study, this research finds that enhanced electoral competitiveness increases the importance of assessments of presidential performance on the voting decision. These effects are particularly large for voters with high levels of educational attainment. Contrary to previous research, in highly competitive elections the role of ideological considerations is smaller than in less competitive elections.     

Malaysia's March 2008 general election: understanding the new media factor

Abstract

The Malaysian general elections held on 8 March 2008 proved to be a historic event. For the first time, the political opposition managed to deny the incumbent National Front coalition a two-thirds parliamentary majority. Attempts to explain the opposition coalition's 2008 success have identified new media as a critical factor that turned the tide in the opposition's favour. The purpose of this paper is to better understand the new media factor at the 2008 elections and its immediate aftermath by analysing its role, advantages proffered, and limitations in terms of advancing democratization and greater political openness in Malaysia.     

The embarrassment of riches? A meta-analysis of individual-level research on voter turnout

Voter turnout has puzzled political scientists ever since Anthony Downs postulated the paradox of voting. Despite decades of research aiming to understand what drives citizens to the polls, the jury is still out on what the foundations of micro-level turnout are. This paper aims to provide a modest yet important contribution by taking a step back and summarizing where we stand and what we know. To this end, we review 90 empirical studies of individual level voter turnout in national elections published in ten top-journals during the past decade (2000–2010). Through a meta-analysis of the results reported in these studies, this paper identifies those factors that are consistently linked to individual level turnout.     

The Role of Image-Makers in the Greek Political Scene

Abstract

The paper will address the role of image-makers (political consultants) in the Greek political scene. First, it is argued the growth of political consulting in Greece in the 1990s is intimately linked to the deregulation of the Greek TV scene. Second, the national elections of April 2000 will provide the context for documenting the crucial role that image-makers play in the development of image management strategy and techniques. The convergence of Greek campaigning with communication practices which have been developed and used in American elections renders support to the adaptation version of the “Americanization thesis.”     

Political Advertising in Greek Municipal and Prefecture Elections of 2002

Abstract

Since the restoration of democracy in 1974, Greek politics have undergone a serious transformation, exemplified by the increase in political participation that strongly affected political advertising at the national and local level. The major claim of the paper is that political campaigns in major cities in Greece are “modern” while in the periphery of the country political campaigning is based more upon direct forms of interpersonal relations. Our claim is based upon an examination of the role of political advertising in the major metropolitan city of Thessaloniki (around 1.000.000 inhabitants), and the semi-peripheral city of Kastoria (around 17.000 inhabitants), both situated in Northern Greece. The primary objective of this study is to establish a strong factual foundation that can be used by policy makers, opinion leaders, and citizens in order to understand the role of political advertising in national and municipal elections in Greece.     

Independent Candidacies in Greece

Abstract

This article has as its main purpose to demonstrate that three main factors considered as keys to a successful political campaign remain the same around the globe. These basic factors are: (a) that campaign methods drawn from and designed in the USA can be adapted to needs of campaigns implemented in foreign countries; (b) the importance of polling; and, (c) that successful strategy planning and implementation depends on the candidate's attitude and cooperative spirit. The relevance of these factors is exhibited through a case study, the successful campaign strategy of an independent candidate for the post of the mayor in the city of Serres in Northern Greece during the 2002 Greek municipal elections.     

An Insider's View of Athens Municipal Election Campaigns

Abstract

Political communications in Greece have developed over the last 20 years. Within this period, this development has been both rapid and “condensed.” The evolution between one election and the next is very obvious to the expert. The municipal elections, those “mini-confrontations,” became the testing grounds for techniques and methodologies to be tested before being used in national campaigns. Of those confrontations there is no more characteristic than those of Athens, the capital city of Greece in terms of political communications. Today, political communications in Greece have reached Western, European standards.