The Renewal of the Local Conservative Party Campaign Capability: An Organizational Insight into Central Co-ordination

The importance of local campaigning for general election success is widely accepted. By focusing on the British Conservative Party, this article offers qualitative support through a research design in which interviews were conducted with local activists in four target constituencies and with regional officials; as a result, some understanding of the long campaign was also obtained. Embracing the contemporary view that campaigning effectiveness is a function of the party centre's ability to direct local parties, this study provides an organizational insight into how the centre was able to enhance its control, but also discusses the implications of this for local activists and for the local party organizational structure. The findings reveal that activist de-politicization and de-skilling, and a more formal and dismissive approach to party management, have undermined the local effort with the result that the party's local campaigning effort remains organizationally sub-optimal. The engagement of outside expertise and supporter networks has also changed the nature of the local party, so that it is moving towards a network of local political capabilities.     

The 1988 Election Campaign in Denmark

In this article the 1988 national election campaigns of the Conservative Party, the Christian People's Party and the Social Democratic Party are analysed focusing upon: the impact of environmental factors – i.e. the constitutional setting, the party system and the media system; and the campaigns themselves – i.e. preparation and planning, control, strategy, financing and style. Findings indicate that the single most important factor for understanding national election campaigns in Denmark is that parties never know when a general election will be called. As a result, preparation and planning are virtually absent, TV is assessed as the most important channel of communication, the campaign is fairly centralized and controlled by the party leadership, the parties are dependent upon voluntary manpower and financial support, the use of 'outside' expertise is minimal, and the complex pattern of cooperation and conflict in Danish politics has a modifying impact on the amount of aggressiveness displayed in the campaign. All in all, similarities among the parties' campaigns are more pronounced than differences. It appears to make no difference whether the party is incumbent or in opposition, established or new, left-wing or right-wing, large or small.     

The Media, The Campaign, and The Message

This article examines the 1996 press releases issued by Republican presidential nominee candidates during the invisible primary and the subsequent stories generated by these press releases in newspapers. We systematically examine how campaigns structure their messages, which messages are transmitted by the press to the voting public, and what factors influence the transmission of the campaign's message. We find that campaign organizations disseminate a variety of messages to the media. Our analysis demonstrates that national media organizations are most receptive to informative (logistical) messages disseminated by candidates who are at the head of the field and most hostile to substantive (issue-oriented) messages regardless of their campaign of origin. By contrast, the state press is most open to substantive messages issued by lower-tier candidates. It appears from our results that the media, more than the campaign, bear the responsibility for the emphasis on the horse race.     

The Conservative Case for Human Rights

This article explores how conservative values and Conservative Party politicians helped to shape the Universal Declaration of Human Rights (UDHR) 1948 and the European Convention on Human rights (ECHR) 1950. It provides an overview of the history of conservatism in the UK with a focus on the way that Conservative Party administrations promoted the protection of human rights, including social and economic rights. The author argues that the Conservative Party should continue to play a key role in protecting human rights legislation rather than regarding human rights as a ‘foreign’ imposition from Europe.     

The Voting Motivations of Conservative Parliamentarians in the Conservative Party Leadership Election of 2001

This article examines the voting motivations of Conservative parliamentarians in the final parliamentary ballot of the Conservative party leadership election of 2001. By constructing a data set of the voting behaviour of Conservative parliamentarians in the final parliamentary party ballot, this article seeks to test a series of hypotheses relating to the ideological disposition and political characteristics of the candidates vis-à-vis their electorate. The article examines how and why the eliminative parliamentary ballot ensured that the party membership was presented with a face-off between the europhile, Kenneth Clarke, and the eurosceptic, Iain Duncan Smith, and why the modernising and socially liberal Michael Portillo was rejected. It will demonstrate that while arguments based on ideological factors are valid, the political characteristics of age and career status were also significant motivational influences that contributed to the rejection of Portillo and the delaying of the modernisation of the Conservative party.     

Echoes of Butler? The Conservative Research Department and the Making of Conservative Policy

Although it remains a comparatively little known institution, the Conservative Research Department (CRD) has played an important role in modern British political history. The last few years have seen a remarkable revival in its fortunes. In several important respects, this revival echoes that of the Department under the chairmanship of Rab Butler following the election defeat of 1945. This article examines some of the parallels to be drawn between the experience of the CRD between 1945 and 1951 and between 2001 and the present. It concludes by drawing some general conclusions about how the Conservative party should develop policy when in opposition.     

The Effects of Campaign Participation on Political Attitudes

Participatory democratic theorists have long claimed that political participation improves citizens and helps to integrate them into the political community. In recent years political participation has been advocated as a way of reducing alienation, particularly among the young. This experimental study assesses the effects of campaign participation on the attitudes and opinions of a group of young people, particularly attitudes of alienation. Employing Q methodology, this study examines the attitudinal impact of campaign participation on 57 subjects through the use of precampaign and postcampaign Q sorts. By comparing the results with a control group it was determined that campaign participation does result in greater attitudinal shift for participants than for nonparticipants; however, the changes that occurred resulted in shifts away from alienation (as democratic theorists predict) and shifts in the direction of greater alienation (contrary to predictions).