Not always second order: Subnational elections,national-level vote intentions,and volatility spillovers in a multi-level electoral system

The widespread second-order view on subnational elections leaves little room for the idea that subnational election campaigns matter for national-level electoral preferences. I challenge this perspective and explore the context-conditional role of subnational election campaigns for national-level vote intentions in multi-level systems. Campaigns direct citizens’ attention to the political and economic “fundamentals” that determine their electoral preferences. Subnational election campaigns and the major campaign issues receive nation-wide media coverage. This induces all citizens in a country to evaluate parties at the national level even if they themselves are not eligible to vote in the upcoming subnational election. Thereby, subnational election campaigns may lead to a reduction in the uncertainty of voters’ national-level electoral preferences throughout the country, which is reflected by a decrease in the volatility of national-level vote intentions. I explore weekly vote intention data from Germany (1992–2007) within a conditional volatility model. Subnational elections reduce uncertainty in nation-wide federal-level vote intentions for major parties. However, patterns of incumbency and coalitional shifts moderate this volatility-reducing effect.     

Revitalizing the United States‐Japanese alliance

Abstract

While the notion that subjective economic perceptions as well as objective economic conditions affect electoral outcomes has long been explored in advanced democracies and new democracies, evidence of the link between the economy and elections has been rarely found in East Asian countries. As economic issues have become salient since the 1997 financial crisis, political leaders’ capacity to manage the economy has become one of the most important criteria in electoral choice in East Asia. This paper examines how economic issues influenced the results of the 2007 presidential election in South Korea. By making use of the 2007 Presidential Election Panel Study, this study examines the continuity of and changes in the Korean voters’ electoral behavior. This study describes the political situation in the post-1997 financial crisis period under two liberal governments in Korea and introduces the processes and characteristics of electoral campaigns in the 2007 presidential election. This paper then explores the link between the economy and vote choice, focusing on whether economic issues were salient among the electorate, whether retrospective or prospective economic voting was prevalent among Koreans, and how the voters supported Lee Myung Bak across age groups, regions, and parties in the 2007 presidential election.     

Individualisierte Wahlkämpfe im Wahlkreis. Eine Analyse am Beispiel des Bundestagswahlkampfes von 2005

Constituency campaigns are an important subject matter for students of political parties, voting behavior and political communication. In all three fields, constituency campaigns are perceived as elements of centralized high-tech campaigns strategically targeting particular segments in electoral markets. In this paper, we propose an alternative understanding of local campaigns and use the case of the German Parliamentary Elections in 2005 to provide empirical evidence for this view. We analyze constituency campaigns from an actor-centred perspective, which assumes local campaigns to signal independence of individual candidates from their parties. We label this phenomenon individualized campaigning. We argue that individualized campaigning is, on the one hand, driven by changing electoral markets. On the other hand, we argue, however, that electoral incentives and particular types of electoral competitiveness foster individualized constituency campaigning. We test this latter hypothesis with regard to the German mixed-member electoral system and on the basis of a survey of all candidates standing for election in 2005.     

Patterns of intra-election volatility: the impact of political knowledge*

One key trend changing political environments across advanced industrial democracies is increasing electoral volatility. Despite extensive research, at the individual level we still know relatively little about the mechanisms behind electoral volatility during election campaigns, including the impact of political knowledge. Against this background and based on a four-wave panel study in the context of the 2014 Swedish national election, the purpose of this paper is to investigate (a) patterns of intra-election volatility and the impact of (b) political knowledge on patterns of electoral volatility. Distinguishing between party alienation, crystallization, wavering, reinforcement, and conversion, among other things, findings show some effects from political knowledge on patterns of electoral volatility but only for acquired political knowledge.     

Individualised Constituency Campaigns in Mixed-Member Electoral Systems: Candidates in the 2005 German Elections

Constituency campaigns are important phenomena for students of political parties, voting behaviour as well as political communication. These research communities perceive constituency campaigns as parts of centralised high-tech campaigns aiming in strategic ways at the efficient mobilisation of voters. We propose in this paper an alternative understanding of constituency campaigns using the case of the German parliamentary elections in 2005 to empirically test this understanding. We perceive constituency campaigns as phenomena signalling a relative independence of individual candidates from the national party campaign. We label this phenomenon individualised campaigning. We argue that individualised campaigning is driven among others by electoral incentives. We test this hypothesis with regard to the German mixed-member electoral system and on the basis of a survey of all candidates standing for election in 2005.     

Parties’ issue strategies on the drawing board: the 2017 Austrian case

Abstract

Parties may rely on different issue agendas when tailoring their electoral campaigns in an attempt to win elections. This paper compares two key party issue strategies to examine which one the victorious Austrian Peoples’ Party (ÖVP) relied on the most during the 2017 Austrian election campaign vis-à-vis its main competitors. These two key party strategies are the ‘riding-the-wave’ model, which posits that parties focus on issues that currently concern voters the most and the recent ‘issue-yield model’, which instead suggests that parties adopt strategic behaviour targeting all those issues with genuine opportunities for electoral expansion. It is found that, compared to the other main parties in the 2017 Austrian election campaign, the ÖVP was the one most clearly relying on the issue-yield approach. These results have important implications for our understanding of electoral campaigns, party’s exploitation of issue strategies, and voter representation beyond the Austrian case.     

Election campaigns, agenda setting and electoral outcomes

Framing effects and bounded rationality imply that election campaigns may be an important determinant of election outcomes. This paper uses a two-party setting and simple game theoretic models to analyse the strategic interaction between the parties' campaign decisions. Alternations of power emerge naturally, even if both electoral preferences and party positions remain constant.     

Macro Research on Campaign Mobilization in the United States

ABSTRACT

This essay reviews the macro or aggregate-level academic literature on campaign mobilization and voter turnout in the United States. The conclusion that emerges from this literature is that hard-fought, high-stimulus electoral contests get out the vote. In part, the level of turnout on election day is a product of the efforts of strategic political actors (e.g., candidates, campaign contributors, and political parties) in the pursuit of elective office. The essay suggests that the academic literature on campaign mobilization would benefit from greater appreciation of how real world campaigns operate. A lesson that academics should draw from the practitioners is that strategic campaigns target and attempt to get out their voters. Careful consideration of the flows of information in campaigns would lead to a richer theory of mobilization. Looking at campaigns in a differentiated fashion, future research should recognize some fundamental points about their turnout implications: what campaigns do and whom they target may be more important than simply how much they do.     

The electoral effectiveness of constituency campaigning in the 2010 British general election: The ‘triumph’ of Labour?

This article establishes a model of likely campaign effectiveness, before examining the intensity of constituency campaigning at the 2010 general election in Britain and its subsequent impact on electoral outcomes, using both aggregate and individual level data. It shows that constituency campaigning yielded benefits in varying degrees for all three main parties and that Labour’s constituency campaign efforts were effective despite the electoral context, and ultimately affected the overall outcome of the election. These findings have significant implications for our understanding of the circumstances under which campaigns are likely to be more or less effective, and provide further evidence that a carefully managed campaign stands the most chance of delivering tangible electoral payoffs.     

With a little help from my neighbours: A spatial analysis of the impact of local campaigns at the 2010 British general election

This article examines the electoral impact of spillover effects in local campaigns in Britain. For the first time, this is applied to the long as well as the short campaign. Using spatial econometric modelling on constituency data from the 2010 general election, there is clear empirical evidence that, in both campaign periods, the more a party spends on campaigning in constituencies adjacent to constituency i, the more votes it gets in constituency i. Of the three major political parties, the Liberal Democrats obtained the greatest electoral payoff. Future empirical analyses of voting at the constituency scale must, therefore, explicitly take account of spatial heterogeneity in order to correctly gauge the magnitude and significance of factors that affect parties' parliamentary performance.     

Digital Election Observation: Regulatory Challenges around Legal Online Content

Between public debates about ‘hacking’ elections, so-called ‘fake news’ and online disinformation campaigns, it has become hard to imagine what free and fair elections in a digital environment could look like. This challenge is particularly pronounced for election observers who monitor free and fair elections. How should election observers fulfil this task when reliable data in online media campaigns are often not even available to media regulators? The following article provides a brief overview of existing challenges around online content regulation and how these apply to elections and election observation. It then considers where resources for digital electoral observation exist and how most effectively to build on these before, in conclusion, discussing next steps and potential opportunities to develop digital election observation further.     

All quiet on election day? International election observation and incentives for pre-election violence in African elections

This article argues that the increasing international interest in elections as exemplified by the rise of international election monitoring induces temporal shifts in the use of violent intimidation by political actors. The presence of international electoral missions lowers the potential for election-day violence relative to the pre-election period because domestic actors likely refrain from intimidating opposition candidates or voters before the eyes of international observers, but creates incentives for political actors to engage in violent manipulation in parts of the electoral process receiving considerably less international attention, such as the pre-election period. The article expects that international election observation increases the incidence of violent manipulation during electoral campaigns. An empirical analysis of election-related violence for African elections in the 1990–2009 period shows that the presence of election observers increases the incidence of pre-election violence, but has no effect on election-day violence.     

Why Berlusconi’s landslide return? A comment on the 2008 Italian general election

At the Italian parliamentary election of April 2008 the centre-right coalition, led by media tycoon Silvio Berlusconi, prevailed with 3.3 million votes over the centre-left coalition, led by Walter Veltroni, former mayor of Rome. This commentary analyzes the electoral results by looking at three factors which affected the vote: the institutional context, the electoral campaigns of both coalitions, and the voters’ behaviour. The article claims that the electoral outcome originated from an asymmetrical abstention of centre-left voters who did not turn out, and from a high-level of swing-voting which favoured the centre-right. It is argued that this election hardly signals a political realignment. Rather than value changes, valence politics and government performance are at the basis of the centre-right victory.      

Party knowledge and candidate knowledge: constituency campaigning and voting and the 1997 British General Election

There has been a recent resurgence of interest in the electoral impact of constituency campaigns in British General Elections. Much is now known about the electoral consequences of local campaigns on parties’ constituency vote shares. Yet more remains to be discovered about the impacts of these local campaigns on voters’ knowledge of parties and candidates. Analysis of data from the 1997 British General Election demonstrates that the local campaign is associated with improved voter knowledge of who is standing for each party in a constituency, which is, in its turn, associated with an increased chance of voting for the party in the election, other things being equal. Campaign efforts at different scales, from the national to the local, have different impacts on voters’ knowledge.     

Issue yield,campaign communication,and electoral performance: a six-country comparative analysis

Abstract

This article develops and tests a model that explains election outcomes on the basis of party strategy. It employs a new comparative dataset linking representative mass surveys from six European countries with Twitter analysis of campaign activity. The expectation is that parties whose issue agendas exploit electoral opportunities while avoiding risks will be rewarded at the polls. These risks and opportunities are modelled using issue yield, a general framework summarising public support, electoral alignments, and party credibility. Empirically, the article traces a three-step process: (1) the configuration of electoral risks and opportunities (which is captured through public opinion surveys) guides party communication (measured with Twitter data), and to the degree that (2) parties design their campaigns strategically (identified through issue yield), this in turn (3) improves their electoral performance (measured using official statistics). The analysis explains some of the most salient election outcomes of recent years.     

Women Don't Run? Election Aversion and Candidate Entry

To study gender differences in candidate emergence, we conduct a laboratory experiment in which we control the incentives potential candidates face, manipulate features of the electoral environment, and measure beliefs and preferences. We find that men and women are equally likely to volunteer when the representative is chosen randomly, but that women are less likely to become candidates when the representative is chosen by an election. This difference does not arise from disparities in abilities, risk aversion, or beliefs, but rather from the specific competitive and strategic context of campaigns and elections. Thus, we find evidence that women are election averse, whereas men are not. Election aversion persists with variations in the electoral environment, disappearing only when campaigns are both costless and completely truthful.     

The effects of campaign finance spending bans on electoral outcomes: Evidence from the states about the potential impact of Citizens United v. FEC

This paper seeks to understand the effect of campaign finance laws on electoral outcomes. Spurred by the recent Supreme Court decision, Citizens United v. Federal Election Commission (2010), which eliminated bans on corporate and union political spending, the study focuses on whether such bans generate electoral outcomes that are notably different from an electoral system that lacks such bans. We look to two key electoral dynamics that such bans might influence: the partisan balance of power and the success of incumbents. Using historical data on regulations in 49 American states between 1968 and 2009 we test alternative models for evaluating the impact of corporate spending bans put in place during this period. The results indicate that spending bans appear to have limited effects on election outcomes.     

How do candidates spend their money? Objects of campaign spending and the effectiveness of diversification

We present a novel approach to the study of campaign effectiveness using disaggregated spending returns from the 2007 Irish general election. While previous studies have focused on overall levels of expenditure as a predictor of electoral success, we consider the types of activities on which candidates spent money and the overall diversification of candidates’ campaign expenditure as predictors of electoral success. We offer a replicable framework for the measurement of campaign diversification as well as for the evaluation of its effects on electoral performance. We examine how factors such as campaign expenditure and candidates’ incumbency status condition the effects of campaign diversification. It is shown that diversification is only related to electoral success when campaigns are well-financed.     

Individual level dynamics of PTV change across the electoral cycle

Propensity-to-vote (PTV) scores are ever more commonly used in electoral research as a measure of electoral utilities. Yet a growing literature employs them as dependent variable in the voting equation in place of the lower information granted by vote recall questions. However, this choice can be seen as problematic because of the very structure of election survey research. To the extent that voters' PTVs are measured in post-election surveys (as it is often the case) these are likely to result endogenously produced by actual voting behavior in the past election – thus partly undermining the validity of the PTV question which, ideally, should not be related to any specific election. In this paper, we try to disentangle the relationship between short-term political attitudes (leader evaluations, issue proximity, economic assessments) and voters' changing patterns of propensities to vote in both an electoral and a non-electoral context. The latter scenario serves as a means to rule out the potentially contaminating effect of voting choices on voters' PTVs. The data comes from two panel surveys of Italian voters conducted by ITANES in occasion of the 2006 general election, and in 2011 (that is, in a non-electoral year) respectively.     

Online versus offline: Exploring the link between how candidates campaign and how voters cast their ballot

The Internet is playing an increasingly important role in shaping citizens’ political experience. We turn to it to consume political news and, in some countries, to even cast our ballots at parliamentary elections. Leading the way in embracing Internet voting (i-voting) is Estonia where nearly half of the ballots cast during the 2019 parliamentary election were submitted online. Using original data from the 2019 Estonian Candidate Study, this paper explores the relationship between how candidates campaign and their electoral performance. It finds greater use of both offline and online campaign tools to contribute to higher vote shares as candidates win more traditional and i-votes. These positive effects are similar in size, in terms of candidates’ overall electoral performance as well as their ability to attract different types of votes. The results show not only that individual-level campaigns continue to matter, but that online campaigns have become as important as offline campaigns for candidates, and voters’ political activity often transcends the medium through which they receive political communication.