What Voters Want From Political Campaign Communication

Implicit and explicit norms in broadcasting require that interviewees be treated in a fair and objective manner and given an equal chance to express themselves, regardless of interviewers' personal liking or preference. Nonverbal behavior of seven Israeli televison interviewers was investigated to discover whether they treated politicians from opposing camps and other interviewees in a differential or fair manner. Very brief clips (averaging 7 seconds) showing the interviewer alone were judged by American students who had no comprehension of speech content. In Study 1, all six interviewers were found to demonstrate differential nonverbal behavior toward interviewees, and four of them treated Labor versus Likud camp politicians in a differential manner. A range of individual differences in effect magnitudes of the differential behavior effects was found. Study 2 focused on two lengthy parallel interviews conducted by a prominent interviewer during the 1996 election campaign with the two candidates for prime minister. The interviewer's nonverbal behavior was found to be blatantly preferential in favor of one candidate. Study 3 examined micro behaviors contributing to the formation of global negative/positive impressions. Correlational analyses yielded several global (presumably universal) mediators: smiling, rhythmical beating hand movements, leaning forward, sarcasm, and attempts to regulate the interviewee. Each interviewer was found to demonstrate a unique personal style in which different nonverbal behaviors mediated the overall impression. The tentative conclusion is that more dominant and aggressive interviewers show more differential/preferential behavior. Social and ethical implications, as well as implications for nonverbal research, are discussed.     

A Spiral of Cynicism for Some: The Contingent Effects of Campaign News Frames on Participation and Confidence in Government

This article explores the impact of strategy-based campaign coverage on turnout and confidence in government. Recent theoretical advances suggest that variables such as sophistication and involvement frequently moderate media exposure effects. We hypothesize that the impact of strategy frames will be moderated by political involvement and sophistication. In an experiment, we precisely isolate and manipulate particular story elements that have been said to foster public cynicism: the strategic interpretation of candidate motives, the presence of polling results, and the use of war or game metaphors to describe the campaign. Relative to the issue-oriented coverage, strategy frames boost the number of strategy-based comments people offer when describing the campaign and depress issue-based commentary. As expected, framing effects on turnout, trust in government, civic duty, and the perceived meaningfulness of elections are moderated by involvement and sophistication. Nonpartisans and those with less than a college degree are significantly demobilized and alienated by strategy-based coverage, while partisans and the highly educated are mostly unaffected.     

Selling perestroika and new thinking to Southeast Asia: Gorbachev at his persuasive best

This article examines the Gorbachev regime's strategies in reorienting Soviet foreign policy toward the nations of Southeast Asia. It reviews and evaluates the tactics of public diplomacy and persuasion which Gorbachev and his advisers utilized extensively in their attempt to construct a new Soviet agenda toward Southeast Asia.     

Presidential Influence of the News Media: The Case of the Press Conference

Can presidents influence news coverage through their press conferences? Scant research has explored this question leaving two possible answers. On the one hand, presidential news management efforts, combined with norms of journalistic professionalism and the cost of producing news, suggest that the nightly news will cover presidential press conferences. On the other hand, the costs of delivering press conferences espoused by some scholars insinuate that press conferences will have little impact on news coverage. To determine whether the press conference influences news coverage, I use plagiarism detection software to assess the propensity of television news to incorporate the president's rhetoric into stories that cover the president's press conferences. I find that news reports on the press conference rely heavily on the president's words, indicating that it is an important event for presidential influence of the news media and perhaps eventually the public.     

Mitigating apprehension about section 8 vouchers: The positive role of housing specialists in search and placement

Abstract

The U.S. Department of Housing and Urban Development has found that Section 8 voucher recipients are often unable to secure apartments outside of high‐poverty areas in tight urban rental markets. However, intensive housing placement services greatly improve the success and mobility of voucher holders. Drawing on ethnographic research in the housing placement department of a private, nonprofit community‐based organization, I first describe how fundamental problems in implementing the public subsidy program in a tight private rental market generate apprehension among landlords and voucher recipients that can prevent the successful use of vouchers. Second, I demonstrate how housing placement specialists can dispel and overcome this apprehension through a variety of tactics that require extensive soft skills and a deep commitment to the mission of housing poor families.

These findings provide support for the increased use of housing placement services to improve success and mobility rates for Section 8 vouchers.     

Effectiveness of contamination prevention procedures in a trace explosives laboratory.

The effectiveness of a number of the explosives contamination prevention controls that are adopted within the Forensic Explosives Laboratory (FEL) principal trace laboratory has been scrutinised. Within the trace laboratory, rigorous procedures for processing forensic swab samples for traces of organic explosives are routinely adopted by forensic scientists. In order to demonstrate the effectiveness of these procedures, and the principle of separating the sample from the laboratory and the forensic scientist, explosives-free swab samples and appropriate controls have been processed, in accordance with trace laboratory procedures, in several explosives contaminated environments. In all cases, no explosives were detected in the post-processing samples, demonstrating that the contamination prevention procedures are effective, robust and fit-for-purpose.