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Legislators claim that how they explain their votes matters as much as or more than the roll calls themselves. However, few studies have systematically examined legislators’ explanations and citizen attitudes in response to these explanations. We theorize that legislators strategically tailor explanations to constituents in order to compensate for policy choices that are incongruent with constituent preferences, and to reinforce policy choices that are congruent. We conduct a within‐subjects field experiment using U.S. senators as subjects to test this hypothesis. We then conduct a between‐subjects survey experiment of ordinary people to see how they react to the explanatory strategies used by senators in the field experiment. We find that most senators tailor their explanations to their audiences, and that these tailored explanations are effective at currying support—especially among people who disagree with the legislators’ roll‐call positions.  相似文献   
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Political marketing advances by engaging with new and advanced concepts from both of its parent disciplines. One of the most recent fields of brand research—the study of the human brand—is taken into the political marketing arena in this essay. Human branding is an emergent topic in mainstream marketing. The value as a brand of a person who is well-known and subject to explicit marketing communications efforts is being investigated in many fields. The concept has clear prima facie value in political marketing, where the role of a political leader as part of the political marketing offer has been recognized extensively. Politics is also a unique context given the relationship between leaders and parties, each of which has some unique brand associations. The process of exploring the application of human branding in politics also provides a context in which some of the interactions among party and leader, human brand, and organizational brand can be explored and further developed. Among the conclusions are that political party leaders require brand authenticity as an advocate of the party policy platform and brand authority to command the organization and deliver on the policies being advocated. Implications for party and campaign management are outlined.  相似文献   
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The Irish Restoration financial settlement formed an integral part of the deal that was struck between Irish Protestants and the restored Charles II in the early 1660s. Driven by a desire to retain lands acquired in the 1650s, the Protestant-dominated Irish government crafted a set of financial bills that granted the Crown a perpetual and hereditary revenue in Ireland in return for security of tenure. Based on innovative Cromwellian reforms, the royal government retained many elements of Cromwellian fiscal policy, which transformed the Irish economy into a net contributor to the English Treasury by the 1680s. The customs and excise acts also laid the basis for the emergence of an embryonic state bureaucracy that emerged in Ireland during Charles II's reign. This article examines both the rationale behind the Irish Protestant interest's policies in the early 1660s and the political negotiating that saw them secure favourable land legislation at the expense of those Catholics who had served the monarchy in the 1640s and 1650s.  相似文献   
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Neil Gilbert 《Society》1994,31(4):27-33
He is author of Capitalism and the Welfare State; Clients and Constituents;and co-author (with Barbara Gilbert) of The Enabling State: Modern Welfare Capitalism in America;and (with Joel Duerr Berrick) With the Best of Intentions: The Child Sexual Abuse Prevention Movement.  相似文献   
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In 25 Canadian criminal trials involving charges of sexual abuse, 849 prospective jurors were asked under oath whether they could hear the evidence, follow the judge's instructions on the Jaw, and decide the case with a fair and impartial mind. Knowing only the nature of the charges against the accused, on average 36% of the jurors stated that they could not be impartial Some jurors explained that they themselves had been victims of abuse, others expressed fears for children, while others stated simply that they could not set aside a presumption of guilt. These findings from real trials are consistent with a body of social science literature about attitudes toward sexual abuse and sexual assault charges. The article distinguishes between prejudices arising from specific pretrial publicity and generic prejudices that cause prejudgments of the case of any defendant perceived as belonging to a general class of defendants who likely are guilty of the crime(s) charged.  相似文献   
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