Dramatising intelligence history on the BBC: the Camp 020 affair

This article considers an episode of the television drama-documentary series Spy!, broadcast on the British Broadcasting Corporation in 1980. The programme proved controversial owing to its depiction of a physical assault during interrogation at an MI5 facility, Camp 020, during the Second World War. Numerous 020 veterans complained, pointing out that, with one exception, such physical violence had never taken place there. As their complaints were largely made in private correspondence with the BBC, which stood by its programme, the association of wartime British intelligence with physical abuse was allowed to go unchallenged in the minds of the viewing public.     

Exploring Personal Political Brands of Iceland’s Parliamentarians

This paper focuses on an under-researched and under-developed typology of political branding and conceptualizes politicians as personal political brands. Further, this study answers explicit calls for more research devoted to exploring the development of intended brand identity particularly from a brand creator perspective. Members of Parliament from the Republic of Iceland contextualizes this study. This qualitative case-study approach reveals how personal political brands create, construct and communicate their identity. Personal political brand identities were established and managed via a clear brand mantra and offline-online communication tools, which in turn revealed a degree of alignment with their party-political brand. However, this paper also demonstrates the challenges of managing the identities of personal political brands in terms of authenticity and integration particularly with coalition partners. Our paper builds on the six-staged analytical process of personal branding and proposes the Personal Political Brand Identity Appraisal Framework as an operational tool to introspectively evaluate personal political brand identity. This framework can be used by political actors across different settings and contexts to assess personal political brands from multiple perspectives.