Geographic proximity and university–industry interaction: the case of Mexico

This paper analyses whether geographic proximity favours specific channels of university–industry interaction when firms collaborate with universities and with government research centres. Our study also provides insights regarding the relationship between the associated channel and the role of firms’ absorptive capacities. Our results show that firms with higher levels of absorptive capacities tend to interact more independently of their location. Additionally, interaction with non-local universities generally includes the transfer of codified forms of knowledge, while links with local universities includes more tacit forms of knowledge. Policy implications derived from this analysis focus on fostering interaction at local and non-local levels.     

The role of mitigation and strengthening cognitive operations in brand names design: a case study of Spanish and American wine brands

Despite the relevance of powerful brands in the present-day market, research on the process of brand name design from a cognitive perspective focuses almost exclusively on the effects of the use of conceptual metaphor, and to a lesser extent, metonymy, overlooking the role played by other cognitive strategies. This paper analyzes the potentiality of mitigation and strengthening cognitive operations as tools for the systematic, risk-free design of new brand names with highly predictable and felicitous connotations. In particular, it focuses on their role in the systematic generation of axiologically positive brands in both Spanish and American wine labels, thus largely reducing the need for the costly and time-consuming cultural checks that branding companies need to run on new brand names before their commercial launching. In so doing, the interaction of the two aforementioned cognitive operations with a number of pragmatic principles and cultural models of social interaction, and their subservience to other cognitive operations, like those of comparison, correlation, and domain expansion and reduction, are also considered. The results of the study offer new insights on the semantics of commercial brand names which should prove useful for branding professionals, as well as data of interest to linguists dealing with inter-linguistic issues and cognitive modeling alike.     

Operationalizing cultural citizenship: towards a concept of culture regime*

This paper contributes to the study of cultural citizenship by laying the foundations for a concept of culture regime. Depicting culture as a malleable concept that encompasses both particularistic and universalistic elements, the paper emphasizes the potential of the concept of culture regime to bridge those of citizenship, language and ethnicity regime. While presenting narrow conceptions of culture as ethnic identity as a defensible compromise in the context of comparative empirical research, the paper discusses how the study of culture regimes could integrate broader approaches to culture by incorporating other forms of cultural claims and identities that go beyond ethnic traits. In doing so, the paper aims to promote an inter-disciplinary dialogue on cultural citizenship, arguing that some of the differences in cross-disciplinary approaches to culture owe to methodological rather than ontological considerations.     

Cross-border marriages as a side door for paid and unpaid migrant workers: the case of marriage migration between China and Japan

Cross-border marriages between Chinese and Japanese over the past twenty years have expanded in scale and taken on new forms. The special case of Japan lies in the implication of local authorities in the promotion of these marriages, locating the matrimonial migratory route at the crossroads of familial migration and work migration from the point of view of both the migrants themselves and the host communities. Marriage migrants in Japan are one of the variations of the transfer of a feminine workforce to ensure reproductive work. While migratory policies in Japan have generally appealed to side doors for unqualified immigration, local authorities have helped create extra side doors via marriage to provide support in the context of the restructuring of reproductive work. Migrant wives also represent a potential salaried foreign workforce especially in peripheral zones which have difficulty attracting migrants. An analysis of the participation of these migrants in both reproductive and productive work (remunerated or not) enables us to better understand the contemporary debate that feminized migratory routes tend to reinforce patriarchal norms.