Brands as semiotic molecular entities

The purpose of this article is to contribute to the understanding of how brands are a phenomenon endowed with signs and meanings. From the background of Peirce's process of representation a model is developed that characterises brands as a network with three semiotic dimensions. Signs of brands spread out in the markets and establish relations of dependence between different elements. Brands can be defined through the wholeness of these semiotic elements and their relations, resembling a molecule. Thus, it is proposed that brands can be regarded as tridimensional molecule-shaped networks of semiotic elements that evolve through continuous processes of representation. The implications of the model are discussed and the article ends with suggestions for future research.     

Comparative advertising is not trade mark infringement

The Court of Appeal has indicated that the use of a competitor'sregistered trade mark for comparative advertising is not trademark infringement.     

Choosing second citizenship in troubled times: the Jewish minority in Turkey

ABSTRACT

This article explores the motivations behind the applications for Portuguese citizenship by Turkish Jews since 2015. Based on a qualitative research, the findings highlight that obtaining a second passport does not yet equate emigration. Rather, it constitutes an insurance policy aimed at alleviating growing ontological insecurity, stemming partly from their secular and westernized lifestyle and from their Jewish identity, which are endangered by perceived de-secularisation, growing anti-Semitism and authoritarian trends in Turkey.     

Applicability of Greulich and Pyle and Demirijan aging methods to a sample of Italian population

Age estimation in forensics is essential in cases involving both living and dead subjects. For living subjects, age estimation may be used to establish an individual's status as a minor in cases involving adoption, criminal responsibility, child pornography, and those seeking asylum. Criteria for age estimation in the living have recently been put forth by The Study Group on Forensic Age Diagnostics. The group has proposed guidelines with a three-step procedure: a physical examination and anthropometrical analysis; dental analysis by orthopantomogram (OPG); and X-ray study of the left hand and wrist. The board of FASE highlighted advantages and limits of each method, and suggested practical solutions concerning the age estimation process for adults and subadults. The aim of this study was to verify the applicability of the Greulich and Pyle, and Demirjian techniques on a sample group of Italians, whose ages were known, in determining the skeletal and dental age, in addition to evaluating the reliability of these techniques. 535 subjects between the ages of 7 and 15years were examined, each one undergoing both an orthopantomography (OPG) and radiography of the left wrist and hand. The data obtained underwent statistical analysis. The analyses have shown that a correlation exists between skeletal and dental age, and real age. Age estimation carried out using the Greulich and Pyle method has shown itself to be especially accurate on the Italian sample, particularly in the age ranges of 7-9years and 10.4-11.5years. The Greulich and Pyle method has shown itself to be reliable for the sample analyzed notwithstanding the ethnic differences between the original sample of reference and those analyzed in this study. Application of the Demirjian technique resulted in an overestimation of dental age. This difference is shown to be more highly significant in the higher age ranges. The combination of the Greulich and Pyle, and Demirjian methods have revealed a difference regarding real age, which turns out to be more modest in the younger age ranges and more significant in older subjects.     

Seeking forgiveness in an intergroup context: Angolan,Guinean, Mozambican,and East Timorese perspectives

Forgiveness is a key concept in many governance and responsive regulation issues. The notion of intergroup forgiveness was examined among people from four countries: Angola, Guinea‐Bissau, Mozambique, and East Timor. Nine hundred and eighty‐five adults who had suffered from the many conflicts in their areas, either personally or through injuries inflicted on members of their family, agreed to participate in a study that was specifically about seeking intergroup forgiveness. In all four countries, most participants of the study agreed with the ideas that (i) seeking intergroup forgiveness makes sense; (ii) the seeking process must be a popular, democratic, and public process, not a secret elite negotiation; (iii) the process must be initiated and conducted by people in charge politically, not by dissident factions; and (iv) the process is aimed at reconciliation, not at humiliating the group requesting forgiveness. Differences between the four countries were found regarding the extent to which (i) international organizations may be involved in the process; (ii) the demand must include the former perpetrators; and (iii) emotions and material compensation are ingredients in the process.     

Is transparency an effective anti-corruption strategy? Evidence from a field experiment in India

Can freedom of information laws be harnessed by underprivileged members of society and used to obtain greater access to basic public goods that are otherwise attainable only through bribery? Drawing on a field experiment on access to ration cards among New Delhi's slum dwellers, we demonstrate that India's recently adopted freedom of information law is almost as effective as bribery in helping the poor to secure access to a basic public service. We find support for the theoretical proposition that greater transparency and voice lowers corruption even in highly hierarchical and unequal societies.