Employees’ Acceptance of E-Newsletters for Organisational Information Transfer

ABSTRACT

Internal marketing and internal communication collectively strive to build relationships with, empower, and motivate employees to foster an organisational culture of support for organisational goals and objectives to be met and organisational success achieved. Electronic newsletters support internal marketing and internal communication endeavours as they serve the purpose of transferring organisational information to employees. E-newsletters can be tested to determine whether employees willingly utilise them for their intended purposes. By means of a quantitative research approach, utilising regression to analyse the empirical data, a study was conducted to determine employees’ acceptance of e-newsletters. This was conducted by means of an adapted technology acceptance model (TAM), and a self-administered e-mail survey was disseminated to employees of a higher education institution. Based on the research results, employees perceive TAM differently to what is put forward in literature, which results in the acceptance of e-newsletters for the purpose of transferring organisational information. Results show that respondents perceived two of the factors of TAM as one factor. In addition, the results provide insight into how academic employees perceive e-newsletters and what practical changes can be made to e-newsletters in order to cater to employees’ preferences.     

中国电子商务发展的现实水平与未来路径

电子商务是现代经济背景下的贸易新业态,中国一直高度重视电子商务的发展。近年来,中国数字技术与实体经济相融合,从事电子商务交易活动的企业数显著增加;全国网民规模大,网购用户占比高;跨境电子商务业务发展迅速,形成电商品牌。有电子商务交易活动的企业数与地区经济发展水平相关;不同地区的电商产品存在差异,其与地区特色产品存在关联;经济较发达的地区聚集了较多的电子商务上市公司和较多的国家电子商务示范基地。未来,中国需要加强农村电商要素资源整合,构建农村电商体系,打造农村电商品牌;强化与境外电商平台的联通,创建多元化的跨境电商模式;培育新业态,建设示范基地,推动电子商务与区域经济协同发展;加强电子商务法治和诚信建设,优化电商发展环境。     

Civil Society and Peace Negotiations: Beyond the Inclusion–Exclusion Dichotomy

Civil society is generally seen as an important actor in peace processes. But when it comes to reaching an agreement during peace negotiations, much of the current debate is centered on the question of including or excluding civil society. Although most researchers argue that civil society participation makes the process more sustainable and democratic, most practitioners emphasize that enhanced civil society participation makes it more difficult to reach a peace agreement. I argue that practitioners and theorists must both move beyond this dichotomy and, instead, focus on the variety of ways in which civil society actors can be included in a given negotiation process. To this end, I present in this article a comprehensive overview of nine models of inclusion, from most to least direct involvement of civil society, supported by illustrative case studies. Analysis of these models suggests that it will be possible to broaden the participation of civil society in peace negotiations without decreasing the negotiations' effectiveness.     

Teaching Negotiations in the New Millennium: Evidence‐Based Recommendations for Online Course Delivery

Traditional methods for teaching negotiation have required both instructor and student to be physically present in the same location. With the advent of the Internet and associated technological advances, however, instructors may now transcend geographical barriers and effectively deliver the same content virtually. In this article, we present an exploratory study comparing two masters‐level negotiation courses: one taught using a traditional in‐person method and the other taught online. Results showed no significant difference in knowledge acquisition as quantified by objective measures, including mean grades. In addition, self‐report data indicate that, although students' skill and mastery of negotiation improved in both courses, online students reported that they experienced less interaction and social engagement with their classmates and instructor. Several course development strategies and best practices are discussed.     

《鹿特丹规则》的构建

《鹿特丹规则》已于2008年12月11日在联合国大会上正式通过,并于2009年9月23日在荷兰鹿特丹举行签字仪式。在回顾《鹿特丹规则》签字仪式及此后的最新进展的基础上,简要评述《鹿特丹规则》的制定背景和发展历史,并对《鹿特丹规则》生效后可能带来的一些重大变革进行分析。     

服务贸易补贴的多边规则

鉴于补贴对服务贸易可能产生的扭曲作用,建立和完善服务贸易补贴的多边规则无疑是十分重要的。GATS有关服务贸易补贴的现行规定主要体现为第15条,另外,GATS第2条、第17条等也对其有间接规范作用。这些规定均存在缺陷与不足,所以,服务贸易的多边谈判仍将服务贸易补贴作为其项下一个重要议题。但是,截至目前为止,谈判还未取得重要进展。我国应积极关注和参与谈判,并以适当的方式设置我国的服务贸易补贴。     

论网络赌博犯罪案件的侦查模式

由于网络赌博具有组织体系严密、技术含量高、涉赌行为手法隐蔽、调查取证难等诸多特征,所以公安机关应针对网络赌博活动的一般特征及不同类型的网络赌博活动,采取切实可行的网络赌博犯罪案件侦查模式,包括：树立侦查办案中的战略意识,实现公安机关内部警力资源的综合运用,科学把握抓捕时机,确保一网打尽,依法勘查网络赌博活动案件现场,及时固定电子证据,启用分组取证模式,及时与检察院、法院沟通,形成打击网络赌博的合力等。     

电子商务环境下商标侵权行为实证分析

电子商务环境下,企业商标权的战略保护已成为企业发展急需解决的重要课题。从电子商务概念和特征出发,结合实际案例对四种商标侵权行为进行分析,归纳概括各种侵权行为方式,解析侵权行为与现行法律规定的冲突与矛盾,可以为我国企业强化知识产权意识,完善相关电子商务环境下商标侵权行为法律法规提供镜鉴。     

数字签名与电子签名法

《中华人民共和国电子签名法》已经开始实施,本文对电子签名的定义、使用的范围及其作用作了介绍,并对电子签名技术实现中的一些技术问题如公钥基础设施PKI的功能,三种最常用的公钥算法,数据摘要与哈希(Hash)函数的作用与要求,常用的哈希算法MD5与SHA-1,以及数字签名的技术实现过程作了一些探索。     

中国式的近距离反劫持谈判

中国式的近距离反劫持谈判格局形成的背景是什么?近距离反劫持谈判的体系是怎样的?近距离反劫持谈判的风险评估究竟如何?回答并弄清这些重要的认识问题,对于科学地推广这种极具个性化的谈判格局,提高应对这类突发事件效果的稳定性,强化社会公共安全心理,构建和谐的投资软环境是很有现实司法意义的。