Utilising an Ubuntu-Centred Communication Management Framework to Analyse CSR Messages on SNSS

ABSTRACT

This article is the result of qualitative research conducted on the corporate social responsibility (CSR) communication disseminated by two financial institutions, FNB and Capitec, on their social networking sites (SNSs). The research employed a phenomenological research paradigm to explore the interactions between the financial institutions and their stakeholders on Facebook and Twitter. Collected data were analysed by means of interpretative discourse analysis as well as two computer-aided qualitative data analysis software programmes, Leximancer and Centim. The authors categorised the financial institutions’ CSR communication in themes and coded it according to a newly formulated theoretical framework of Ubuntu-centred communication practices on SNSs. It was found that FNB's CSR communication was based on Ubuntu values whereas Capitec's CSR communication did not exhibit key characteristics, such as the inclusion of narratives and archetypes, sound conflict resolution strategies, and the presentation of mutually beneficial solutions to societal issues. Based on the findings, it is proposed that organisation-stakeholder interactions can be facilitated when organisations disseminate CSR messages and constructively engage with stakeholders on SNSs. Moreover, culturally-specific communication management strategies, such as Ubuntu-centred communication, should be infused in holistic communication models to foster participatory online communities which are characterised by dialogue, mutual trust and reciprocity.     

正确对待西方政治文化

以资产阶级政治文化为主体的西方政治文化 ,是在反封建斗争中形成与发展起来的矛盾统一体。它既是资产阶级利益的集中反映 ,又包含了不少具有社会性、普遍性的科学内容。我们既要批判、抵制西方敌对势力的“西化”、“分化”图谋 ,又要大胆学习、借鉴西方政治文化中的合理因素 ,为建设和发展有中国特色的社会主义政治文化服务。     

Free Trade Area of the Asia-Pacific in Prospect

正THE 2014 informal meeting of the AsiaPacific Economic Cooperation(APEC)is to be themed"Shaping the Future through Asia-Pacific Partnership."The meeting this year will focus on three topics–advancing regional economic integration,promoting innovative development,economic reform and growth,as well as strengthening interdependence and infrastructure.The summit will also discuss the feasibility of the Free Trade Area of the Asia-Pacific(FTAAP)and determine if the Free Trade Area can be started.Bright Future for the FTAAP Founded in 1989,APEC,as an intergovernmental organization operating on the basis of non-binding commitments,open dialogue and equal respect for its 21member economies,is devoted to facilitating economic     

Ascertaining The Corporate Objective: An Entity Maximisation and Sustainability Model

Public companies play crucial roles in today's world, and it has been acknowledged that ascertaining the objective of such companies is a critical issue. However, there remains great uncertainty as to what that objective should be. This article examines the two predominant theories of the corporate objective, namely the shareholder primacy and stakeholder theories. This is followed by an explanation of and the case for a new model, the entity maximisation and sustainability model. This model focuses on the company as a separate legal entity and maintains that the objective of the company is to maximise the wealth of the entity as an entity and, at the same time, to ensure that the company is sustained financially.     

Cultural Policy,Literature and Readership in Revolutionary Cuba: The View from the 21st Century

This article presents a fresh perspective on cultural policy in revolutionary Cuba, focusing specifically on the centrality of dialogue with the general readership to the production, reception and regulation of literature. It first summarises the positions regarding revolutionary literature that have been asserted and essayed at various points along the sometimes chaotic trajectory of revolution in Cuba. It then examines reading-related policies and recent attempts within Cuba to re-orient reading practices in the aftermath of the Período Especial [Special Period], and ends by presenting current Cuban debates on the need to mitigate dialogic breakdown between literary text and readership.     

What Dispute Systems Design Can Learn from Project Management

The discipline of project management (PM), a well‐recognized management approach to large‐scale, high‐cost projects, has much to offer the field of dispute systems design (DSD). This article explores the core concepts of each discipline, noting similarities and differences, with a particular focus on stakeholder management, scope management, risk management, and quality management. Two case studies, General Electric's early dispute resolution program and Chevron's corporate social responsibility initiative in the Niger Delta, demonstrate the application of project management priciples in two DSD scenarios: one with internal corporate stakeholders and one with external community stakeholders. The authors identify five key lessons that dispute systems design can draw from project management and identify areas for further study.     

伦理领导与企业社会责任:利益相关者压力和权力距离的影响效应

近年来,研究者就企业社会责任履行的前置因素和动力机制进行了大量的探索,其中伦理领导对企业社会责任的影响受到越来越多的关注和探讨。本文在现有文献研究的基础上,构建了伦理领导对企业社会责任影响的调节—中介效应模型,探讨组织伦理文化的中介作用和利益相关者压力与权力距离的调节效应。实证结果表明,组织伦理文化对伦理领导与企业社会责任具有部分中介作用,利益相关者压力和权力距离对伦理领导与组织伦理文化分别具有负向和正向的调节效应。本文的研究清晰阐述了伦理领导对企业社会责任影响的作用机制,明确了伦理和文化对企业承担社会责任的重要意义,为政府制定政策和监管企业履行社会责任提供帮助,激励企业负责任行为。     

Community‐based environmental management in Vietnam: the challenge of sharing power in a politically guided society

The article presents the challenges of introducing a ‘shared‐power’ community‐based management approach in the socialist society of Vietnam. The Portland State University (PSU)'s Oregon Environmental Management Alliance partnered with Vietnamese organisations in a shared‐power pilot project aimed at strengthening stakeholder participation in environmental improvements in two communities along the Tan Hoa‐Lo Gom (THLG) canal in Ho Chi Minh City (HCMC). The Oregon Solutions model, a community‐based environmental management (CBEM) approach, was adapted for the shared‐power project. This article analyses three core ingredients of the shared‐power CBEM approach: multiple stakeholder structure, dispersed authority arrangements and diverse policy instruments. Critical reflections are offered on the meaning and appropriateness of these shared‐power ingredients when they are reinvented in Vietnam's politically guided governance system. Copyright © 2007 John Wiley & Sons, Ltd.     

警察文化软实力建设探析——兼论“任长霞”文化符号

警察文化软实力在警察实力中的重要性越来越突出，警察文化软实力建设要从建构警察精神文化体系入手，形成全体警察的普遍追求和自律，并把握警察文化与社会之间的复杂的动态关系，不断形成新的先进性警察文化，使警察文化始终保持自身的价值和激情。在此基础上借助立体化的传播手段，使警察文化在现实社会中发挥作用，达到提升警察文化软实力的目的。同时要警惕警察文化落后的一面，不断改善警察文化内在素质的构成关系，并且坚持积极对话的姿态，在多元化的文化境遇中保持警察文化的活力。     

12~(th) Sino-German Human Rights Dialogue held in Beijing

正From July 13 to 14,2014,the 12th Sino-German Human Rights Dialogue,jointly sponsored by the Chinese Association for International Understanding(CAFIU),China Foundation for the Development of Human Rights(CFDHR),and Friedrich-Ebert Foundation of Germany(FES)was held in Beijing.