The Ground Game in the 2012 Presidential Election

Relatively little research has examined the effects of campaign-led field activity in a competitive election. In this article, we leverage a unique data set containing the location of every Barack Obama and Mitt Romney field office and county-level data on the presidential vote to understand how communication with voters in the field may have affected the outcome of the 2012 presidential election. We find that the presence of Obama field offices was associated with greater Obama vote share at the county level, although we cannot detect a similar relationship for Romney field offices. We conduct additional robustness tests to address the potential limitations of these observational data. Ultimately, we conclude that even if Obama’s field organization out-performed Romney’s, the aggregate impact of Obama’s field organization was not large enough to determine the outcome of the 2012 presidential election.     

Parental attitudes following exposure to child abuse prevention campaign materials: a randomized trial

The purpose of this study was to evaluate child abuse prevention campaign materials. Using a randomized posttest design, 600 parents from an online research panel were recruited and surveyed. Multiple regression results indicate that exposure to the campaign materials had a significant relationship with four of the five domains (effects of child maltreatment, the appropriateness of harsh parenting, the physical dangers and needs unique to childhood, and the power to prevent child maltreatment). These results have implications for the child abuse prevention practitioners who seek to design and distribute effective campaign materials.     

试析未来作战中我军官兵可能面临的战争性心理问题

未来作战中,我军将面临各种战争性心理问题。加强对战争性心理问题的表现、形成原因以及应对措施的研究,对于打赢未来信息化战争具有重要意义。     

Baby Boom or Bust? the New Media Effect on Political Participation

A considerable number of studies have investigated the influence of new media on political attitudes and behaviors. However, much of this research focuses on young people, ignoring other age cohorts, particularly Baby Boomers (born between 1946 and 1964). To fill this gap, this research examines the influence of attention to specific forms of traditional and online media on Baby Boomers’ online and offline political participation during the fall 2012 U.S. presidential campaign. Drawing on a Baby Boomer survey panel, responses were collected during the 2012 general election to analyze the empirical relationship between attention to traditional and online media sources and political participation. Data analyses reveal that Boomers’ attention to traditional media sources, particularly television, did not increase their offline and online political participation. Instead, various forms of offline and online participation were consistently heightened by Boomers’ attention to presidential candidate websites. In addition, attention to Facebook for campaign information was positively linked to online engagement. Boomers’ attention to blogs, Twitter, and YouTube were associated with only certain types of online and offline activities.     

Priming Issues,Party Visibility,and Party Evaluations: The Impact on Vote Switching

Voter volatility has become a hallmark of Western democracies in the past three decades. At the same time short-term factors—such as the media’s coverage of issues, parties, and candidates during an election campaign—have become more important for voters’ decisions. While previous research did look at how campaign news in general affects electoral volatility in general, it has omitted to explicitly test the mechanisms underlying these effects. Building on theories of agenda setting, (affective) priming, and issue ownership, the current study aims to explain why certain news aspects lead voters to switch their vote choice. We theorize it is the visibility of a party, the evaluation of a party, and the attention for issues owned by a party that primes voters to switch to a certain party. We use national panel survey data (N = 765) and link this to an extensive content analysis of campaign news on television and in newspapers in the run up to the 2012 Dutch national elections. The results show that issue news leads to vote change in the direction of the party that owns the issue. Even stronger is the effect of party visibility on vote switching. Our results, however, find the strongest support for the effect of party evaluations on vote change: More favorable news about a party increases switching to that party.     

To Denounce,or Not To Denounce: Survey Experiments on Diplomatic Quarrels

Despite widespread concern over heated diplomatic debates and growing interest in public diplomacy, it is still incompletely understood what type of message is more effective for gaining support from foreign public, or the international society, in situations where disputing countries compete in diplomatic campaigns. This study, through multiple survey experiments, uncovers the effect of being silent, issuing positive justification, and negative accusation, in interaction with the opponent’s strategy. We demonstrate that negative verbal attacks “work” and undermine the target’s popularity as they do in electoral campaigns. Unlike domestic electoral campaigns, however, negative diplomacy has little “backlash” and persuades people to support the attacker. Consequently, mutual verbal fights make neither party more popular than the other. Nevertheless, this does not discourage disputants from waging verbal fights due to the structure similar to the one-shot prisoner’s dilemma. We also find that positive messages are highly context-dependent—that is, their effects greatly depend on the opponent’s strategy and value proximity between the messenger and the receiver.     

Campaigning on behalf of the party? Party constraints on candidate campaign personalisation

This article analyses what makes political candidates run a party‐focused or personalised election campaign. Prior work shows that candidates face incentives from voters and the media to personalise their campaign rhetoric and promises at the expense of party policy. This has raised concerns about the capacity of parties to govern effectively and voters’ ability to hold individual politicians accountable. This article builds on the literature on party organisation and considers the possible constraints candidates face from their party in personalising their election campaigns. Specifically, it is argued that party control over the candidate nomination process and campaign financing constrains most political candidates in following electoral incentives for campaign personalisation. Using candidate survey data from the 2009 EP election campaign in 27 countries, the article shows how candidates from parties in which party officials exerted greater control over the nomination process and campaign finances were less likely to engage in personalised campaigning at the expense of the party programme. The findings imply that most parties, as central gatekeepers and resource suppliers, hold important control mechanisms for countering the electoral pressure for personalisation and advance our understanding of the incentives and constraints candidates face when communicating with voters. The article discusses how recent democratic reforms, paradoxically, might induce candidate personalisation with potential negative democratic consequences.     

The 2019 Portuguese general elections

Abstract

The 2019 Portuguese general elections have led to the formation of another minority government of the Socialist Party. Right-wing parties suffered a resounding defeat. The election had two key consequences. First, after four years of contract parliamentarism with an extreme-left party, the Socialists returned to their historical position of pivotal party in the system. Socialist leader Costa refused to replicate alliances with parties to his left. Second, the 2019 election witnessed the emergence of three new parties, Chega, Iniciativa Liberal and Livre. The election of Chega marks a watershed moment in Portuguese democratic history, as for the first time an extreme-right populist party has gained representation in the country.     

Newspaper Coverage of Three Presidential Campaigns in Chile: Personalisation and Political Strategies

We investigate the evolution of political campaign coverage through a content analysis of the topics highlighted in newspapers' agendas during three presidential elections in Chile. Results show an expected increase in the space allocated to the politicians' private lives (privatisation) by 2009, but no change in the attention given to individual politicians' political traits (political competence). Coverage of candidates' campaign strategies had increased markedly in media agendas by 1999, and by 2009 in politicians' agendas. These changes are consistent with some of the recent transformations of political communication in Western democracies, within the framework of the so‐called ‘mediatisation’ of politics.     

Rallying Votes? A Multilevel Approach to Understanding Voter Decision-Making in the 2016 Presidential Nominating Contests

The 2016 presidential nominating process presented the American public with an interesting and tumultuous set of contests. Despite the unique nature of both the Democratic and Republican contests, the candidates stuck to the usual campaign activities to help influence voters. However, one of these campaign tactics, campaign visits, has been vastly understudied. Using a uniquely compiled dataset and a hierarchical linear model, I am able to test how campaign effects, including visits, as well as an individual’s predispositions impacted vote choice in the 2016 presidential nominating contests. The results demonstrate that the 2016 presidential nominating contests were decided based on a combination of both campaign activities and individual-level predictors.