科技翻译的认知观

人们一般认为科技语言具有共性特征,不论是在同一语言内部还是在语言和语言之间,科技语篇都具有同一性,不受认知差异的限制。这是客观主义科学观的看法。认知的经验主义则认为,人在客观世界里的经验是有差异的,这种差异会导致人们以不同的方式进行概念化和范畴化。表现在翻译上则是不同的概念体系所表达的科技概念可能会不对等。但人类共同具备的概念能力却能使交流得以进行。这就是认知视域下的科技翻译观。     

从西方人权话语拓展看中国人权话语的国际化

西方人权话语拓展的主要方式是软渗透和硬介入。软渗透表现为通过西方人权"区域理念--区域规则--国际规则--国内规则"的规范扩散,推动非西方国家接受由西方主导建构起来的国际人权规范体系,形成对西方人权话语的法律确信,最终实现"西方人权国际化"和"国际人权国内化"。硬介入表现为通过政治、军事、经济、外交等方式强行推动非西方国家接受西方人权话语并将之纳入国内法律秩序,加速了西方人权国际化。西方人权话语拓展引起"它变"和"自变"效果。一方面,面对软渗透和硬介入,非西方国家或者被动接受,或者借助条约批准、保留等国际法手段予以选择性认同或变通,甚至提出竞争性替代话语加以对冲。另一方面,西方人权话语也在内外因素下不断自我调适,逐步提升可接受性。中国对外拓展人权话语,应充分利用"百年未有之大变局"带来的战略机遇期,借助政治、经济、文化等多种途径,加速国际人权话语格局的变革;尽快形成以发展主义权利观为核心的人权话语体系,并通过对话来增进中国人权话语的价值共识;坚持发挥规范性力量的作用,学会利用国际法律机制,着力提升在国际人权体系内将中国理念和话语转化为国际规则以及保障国际规则被遵守的制度能力。     

Recontextualizing racism and segregation by ways of “cozification” in a TV sports broadcast

This paper qualitatively examines a Swedish case where a TV broadcaster takes it upon itself to confront discriminatory practices in sports by addressing issues of segregation and racism in relation to the practice of cross-country skiing in a seven-part series called Stephan, Gliding. It is argued that racism and segregation are addressed through processes of cozification of both form and content. This means that the producers use semiotic resources and strategies of narration that strip the subject matter of any threatening and confrontative components, and instead embed it within a cosy story frame that will not alienate those watching. At a denotative level, Stephan, Gliding tells the story of a beginner who takes on the challenge of skiing in the 90-kilometre cross-country ski competition The Vasa Race. On an ideological level, the programme can be read critically as the narrative of a foreigner deciding to undertake the mission of his own integration into Swedish society by ways of learning to ski. It is argued that the existence of these simultaneous, competing discourses may be a better strategy to maintain a successful “communicative relationship” with audiences than to not address the topic at all.     

Framing and dominant metaphors in the coverage of North Korea in the Australian media

Through the selective allocation of attention, framing and metaphors in covering foreign affairs and countries, media narratives often act to delegitimise, marginalise and demonise international actors. Focusing on Australian reportage of North Korea in The Australian, The Sydney Morning Herald and from the Australian Broadcasting Corporation (ABC) between 1 January 2010 and 31 December 2012, this paper explicates how the framing mechanisms utilised in media point to media complicity in reinforcing a negative, adversarial orientation towards North Korea. It also discusses implications for how Australians view the North Korean people, Australian–North Korean relations, and policy pertaining to Northeast Asia more broadly.     

Working hard on the outside: a multimodal critical discourse analysis of The Biggest Loser Australia

The Biggest Loser (TBL) is a reality television weight-loss programme that positions itself as a response to the so-called “obesity crisis”. Research on TBL has thus far focussed on audience responses and its effect on viewers’ beliefs about weight loss. This article focuses instead on how meaning is constructed in TBL. We conducted a multimodal critical discourse analysis of a key episode of TBL (the 2012 Australian season finale) to examine how the textual, visual and auditory elements combine to construct meanings beyond the ostensible health messages. Although the overt message is that all contestants have worked hard, turned their lives around and been “successful”, examination of editing choices, lighting and colour, clothing and time spent on contestants allows us to see that the programme constructs varying degrees of success between contestants and provides accounts for these differences in outcomes. In this way the programme is able to present itself as a putative celebration of all contestants while prescribing narrow limits around what constitutes success. TBL reinforces an ideology in which “success” is a direct result of “the work” of weight loss (both physical and emotional), which can apparently be read straightforwardly off the body. TBL’s “celebration” of weight loss thus reproduces and strengthens the widespread view of fat bodies as physical manifestations of individual (ir)responsibility and psychological dysfunction, and contributes to the ongoing stigmatisation of obesity.     

Shifting Logics: The Discourses of Turkish Political Elites on EU Accession

Abstract

The article compares the EU accession discourses, during the 2002, 2007 and 2011 elections, of Turkey’s governing Justice and Development Party (AKP) with those of the two main opposition parties, the Republican People’s Party (CHP) and the Nationalist Action Party (MHP), tracking the continuities and shifts in their discourses. In the light of Habermas’s distinction between pragmatic, ethical and moral justifications, the discourses are analysed on the basis of three explanatory logics – interests, rights and identity – by means of a theoretically guided qualitative content analysis of the election manifestos of these three political parties. These logics, emerging and shifting in line with periodical dynamics, have been instrumental to varying degrees in the discourses of Turkey’s political elites.     

De-Europeanisation through Discourse: A Critical Discourse Analysis of AKP’s Election Speeches

Abstract

This article takes issue with the question of whether Turkey has been turning away from Europe in recent years, by adopting a critical constructivist lens to understand how, rather than why, Turkey’s presumed distance from the European Union (EU) is taking place. In doing that, it seeks to analyse the ways in which the political–societal transformation of the country as distanced from the EU is enabled by certain discursive practices which in turn contribute to the growing rift between Turkey and the EU. This is mainly conducted through a critical discourse analysis (CDA) of texts produced by former Prime Minister and now President Recep Tayyip Erdo?an on Europe and the EU during key election periods starting with the 12 June 2011 general election.     

Blogging Zhanaozen: hegemonic discourse and authoritarian resilience in Kazakhstan

Post-Soviet authoritarian regimes – particularly in Central Asia – have proved highly resilient since independence. Existing explanations for regime longevity should be augmented by consideration of non-material, discursive sources of political legitimacy. A robust authoritarian regime requires the production and circulation of a hegemonic discourse that is internalized by influential social groups. This type of dominant discourse has emerged in Kazakhstan, making it difficult for political opponents to promote alternative political imaginaries and mobilize popular support. State control over media is challenged by Internet-based platforms, but in Kazakhstan social media and blogging have also offered an opportunity for the regime to reproduce its own hegemonic discourse. This article uses a discourse analysis of posts by bloggers in the aftermath of a violent conflict in Zhanaozen in Kazakhstan in 2011 to demonstrate how central elements in the state discourse are reproduced online, even by independent bloggers, suggesting that an official discourse has the ability to maintain its hegemonic status despite widespread use of blogs and social media.     

“These Few Small Boats”: Representations of Asylum Seekers During Australia’s 1977 and 2001 Elections

ABSTRACT

This paper compares the asylum-seeker discourses of prime minister Malcolm Fraser and his minister for immigration and ethnic affairs, Michael MacKellar, during Australia’s 1977 federal election campaign, with those of prime minister John Howard and his minister for immigration and multicultural affairs, Philip Ruddock, during the much-analysed 2001 election campaign. It argues that in 1977 Fraser was not an outspoken advocate for asylum seekers as he was later in life, but that his silence—when considered in conjunction with MacKellar’s emphatic and humanising statements—functioned to depoliticise boat arrivals and calm public concerns. Further, it demonstrates that the arguments prosecuted by the Howard government in 2001 were not new; similar arguments had been made in 1977 but were decisively rebutted by MacKellar at the time. This analysis ultimately suggests that while government discourses have the power to amplify the latent fears and hostilities that can lead to moral panics, they also have the capacity to defuse them.     

大众传播语境下文学话语的转型

大众传媒时代的到来营构了新的文学传播语境,文学话语的深刻转型正在凸显。主要表现为:一是纯文学与通俗文学的融合有了新的内涵;二是随着大众媒体的日益视觉化,文学从外部媒介形式到内在叙事方式都由图像的符号体系中吸纳了富有表现力的因素,具有了视觉文化的某些特征;三是大众媒体在将文学置入一种新的传播语境的同时,也打破了文学文类内部既有的规范和秩序,形成了与此前形貌迥异的文学版图。