提升核心竞争力 打造“城视”传播新平台——试论“三网融合”下城市台的改革发展之道

随着＂三网融合＂进入实施阶段,电视产业迎来了新的变革期。置身于其中的广大城市台,需要面对挑战,并力争在其中孕育出新的生机和活力。本文试图在紧紧围绕电视新闻从＂本土、互动、服务＂上做文章,牢牢把握和提升城市台核心竞争力;并重点就加强城市协作、城际联合、打造＂城视＂传播新平台的实际操作层面上探究出一条符合城市台电视新闻的改革发展之道。     

Hermeneutical dimensions of a media ethic

Abstract

This article explores the concept of a communication ethic, with specific reference to news practice. Can communication be ethically neutral? I would argue that it cannot and will show that certain hermeneutical elements (or aspects of interpretation theory) not only make communication possible, but morally accountable as well. Guided by the philosophy of Hans-Georg Gadamer, I will draw on a recent presentation by Donald Matheson, who teaches journalism at Canterbury University, in New Zealand. Three obstacles in the path towards a fuller ethical vision of news practice are initially examined: an emphasis on verification of factual presentation at the expense of meaning-making, the inadequacy of ethical discourses of independence and distrust of sources, and the methodological relationship between ethical discourse and practice. An alternative conceptualisation of news practice challenges the bias against understanding implicit in traditional news practice, discovers an intrinsic role for the subjectivity of the journalist and comes to recognise the importance of what Jake Lynch terms an ‘ethic of responsibility’. To the same end of a more accountable media ethic, certain key concepts of Gadamer's hermeneutical philosophy, such as openness, listening, close distance and self-knowledge, are introduced and briefly discussed.     

Political posturing and the need for peace journalism in South Africa: The case of Julius Malema

SUMMARY

On February 2, 1990 the media emergency regulations were rescinded by the state president, mr. F.W. de Klerk. This has lead to the idea in some quarters that the media in South Africa are now totally free. Contrary to this belief the author shows that at the start of 1991 a plethora of restrictions are still being placed on the media in South Africa. These restrictions are indicative of National Party media policy that has been formulated since 1948. In view of this, the general objections of the African National Congress (ANC) with regards to the present media system in South Africa are spelt out from a media policy perspective. The merits of these objections are evaluated, after which the Manoim-debate concerning future policy formulation is briefly dealt with. This debate was mainly conducted in the print media in 1990. The possible lessons that a future independent black press could learn from the demise of the Daily Mail are set out. To conclude, the idea is put forward that the media in South Africa should immediately start to agitate for positive media policy stipulations (a broad media policy framework). Some of the media policy issues that governments of the future will have to address, are also identified.     

Positioning independent community media: Findings from a case study of six small South African newspapers

Abstract

This article brings defining aspects of ‘community media’ – as proposed by a group of media stakeholders – into dialogue with research findings from a study on small ‘independent media’. One significant difference between the two media sectors is that the former is usually understood as being driven by commune-style ownership and community control, and the latter by private ownership and profit-driven control. We argue that perceptions constructed by this difference potentially marginalise small independent media organisations. It may compromise their access to funding as well as obscure how, and how much, they contribute to their communities. We find that the six South African small independent newspapers in this research meet defining criteria for ‘community media’. Research findings on issues such as social responsibility, participatory democracy, media diversity and the generation of skills and wealth demonstrate how the principles and practices of the two media sectors overlap. So we propose ‘independent community media’ as a more inclusive and appropriate concept and term for small community-oriented publications, irrespective of their ownership profiles or relationship to profit. Independence is also examined – particularly how the newspapers balance editorial independence with outside control: this reveals inequitable practices currently threatening some newspapers’ survival and success.     

Evaluating authorial ‘objectivity’ and ‘stancetaking’ in reporting the making of a new constitution in Zimbabwean newspapers

ABSTRACT

Zimbabwe held ‘fresh’ elections on July 31, 2013 under a new constitution. This was in line with the provisions of the Global Political Agreement (GPA), a political power-sharing compromise signed between Zimbabwe's three main political parties, following the heavily disputed 2008 harmonised presidential and parliamentary elections. The GPA established in Zimbabwe a Government of National Unity (GNU). On the road to making a new constitution, political differences and party politicking always seemed to take precedence over national interest. This political polarity in Zimbabwe resulted in the heavy polarity of the media, especially along political ideological grounds. The new constitution-making process and all its problems received heavy coverage in almost all national newspapers. This article analyses the discourse-linguistic notion of ‘objectivity’ in ‘hard’ news reports on the new constitution-making process by comparing the textuality of ‘hard’ news reports from two Zimbabwean national daily newspapers: the government-owned and controlled Herald and the privately owned Newsday. Focusing on how language and linguistic resources are used evaluatively in ways that betray authorial attitudes and bias in news reporting, the article examines how the news reports uphold or flout the ‘objectivity’ ideal as explicated through the ‘reporter voice’ configuration, and within Appraisal Theory.     

Opinion Formation in Social Media: The Influence of Online News Dissemination on Facebook Posts

ABSTRACT

This study aims to explore the influence of online news dissemination on public opinion in social media and examine what factors determine the influence. Online news stories (N=51) from 37 sources and Facebook posts (N=317) on the construction of Africa’s first modern international railway line, the Ethiopia-Djibouti railway line, were retrieved between June and November 2017 for the period April 11, 2012 to November 30, 2017. Comparative content analysis of online news and Facebook posts revealed that there was positive correlation between frame repetition by news media and prevalence of the frame in social media opinion. The results showed that there were statistically significant associations in the presence of positive as well as negative frame tones between news articles and Facebook posts. However, the relationship in the use of neutral frame tone between news and opinion was not significant. Regarding composition, short news stories exert more influence on social media opinion than longer news articles, as indicated by negative correlation between news article length and its influence on opinion. Overall, the results suggest that online news dissemination strongly influences opinion formation in social media.     

Book reviews

James A. Smith, The Idea Brokers: Think Tanks and the Rise of the New Policy Elite (New York: The Free Press, 1991), 313 pp. $24.95.

Dinesh D'Souza, Illiberal Education: The Politics of Race and Sex on Campus (New York: The Free Press, 1991)., 319 pp.

Michael Glennon, Constitutional Diplomacy and Constitutionalism (Princeton, NJ: Princeton University Press, 1990), 353 pp. $35.00.     

Mobilizing Information: Local News and the Formation of a Viable Political Community

This article offers a rhetorical understanding of the practices and influences of news media on democratic citizenship during an environmental conflict. I compared two newspapers' ability to foster and suppress the formation and activation potential of citizens to participate in the decision-making process of a solid waste facility siting. One newspaper used language that fostered the formation of community by overcoming apathy and encouraging residents to act collectively. In contrast, the other newspaper's coverage suppressed the formation of community by reinforcing the belief that residents were powerless against the entrenched economic and political power base. This research also establishes a rationale for why it is important to the discipline to expand the definition of mobilizing information in the news media.     

A Review of: “Digitizing the News: Innovation in Online Newspapers,by Pablo J. Boczkowski”

This study examines the way in which USA Today used tracking poll data in its strategy‐oriented coverage of the 1992 presidential campaign. Scrutiny of the methodological features of tracking polls suggests the news media's potential misuses of them. Studies on media polling lead to the general hypothesis that tracking polls serve the mass media as a device for generating news accounts that focus on candidate strategy. Using the ARIMA modeling technique, I conclude that as changes in the margin of difference between Bush and Clinton in the Gallup/CNN/USA Today poll increased, USA Today cited the poll results more frequently. The increase in the number of tracking poll references corresponded to an increase in the number of strategy‐oriented words in USA Today's campaign coverage. I discuss the implications within the context of the 1992 election campaign coverage.     

Going Public as Political Strategy: The Bush Administration,an Echoing Press,and Passage of the Patriot Act

Research suggests that political elites excel at controlling political and media information environments, particularly in times of national crisis, such as the events and aftermath of September 11. This study examines the creation and passage of the Patriot Act, which was proposed by the Bush administration following the terrorist attacks and quickly passed with strong support by the U.S. Congress. We argue that (a) the public communications of the Bush administration, particularly those by George W. Bush and John Ashcroft, and (b) news coverage about the legislation were instrumental in this outcome. Public communications by Bush and Ashcroft and news coverage about the Act were content analyzed to identify the timing of the messages and the themes and perspectives emphasized, and congressional debates and activities were examined for insight into their relation with administration and press discourse. Findings suggest that Bush and Ashcroft's communications, in combination with a press that largely echoed the administration's messages, created an environment in which Congress faced significant pressure to pass the legislation with remarkable speed.