南昌旅游业发展之我见

南昌是一座历史文化名城,具有丰富的自然和文化旅游资源。现代文明花园城市的建设,现代交通通讯网络体系的形成,旅游接待与服务设施体系的逐步完善,特色旅游商品和饮食文化品牌的形成,以及周边省份社会经济的快速发展,居民生活水准的不断提高,休息时间的增长,为南昌旅游业提供了广阔的发展空间。为此,南昌必须打破传统的旅游经营理念,建立主体的旅游格局平台,整合现有的旅游资源,把旅游资源的开发与经营推向市场,以特色旅游项目为杠杆,以规范行业行为为抓手,推动旅游业的快速高效发展。     

论我国西部旅游产业的市场化发展

我国旅游资源分布的一个最大特点就是经济相对落后的西部地区聚集了极丰富的高品味旅游资源,甚至于还是世界顶尖级的旅游资源。通过开发旅游资源形成旅游产品,变资源优势为产品优势、产业优势和经济优势,促进西部特别是西部少数民族地区脱贫致富,逐步缩小东西部经济差距。     

杭州旅游资源整合研究

旅游资源整合是实现区域旅游资源市场价值最大化和综合效益最大化的过程。杭州旅游资源整合应紧紧围绕“构筑大都市 ,建设新天堂”的中心工作 ,进一步贯彻“大杭州 ,大旅游 ,大发展”的工作方针和“旅游西进”的战略步骤 ,充分发挥杭州优越的区位条件和丰富的旅游资源优势 ,坚持可持续发展战略 ,把杭州建设成为国内外享有较高知名度的旅游集散中心和重要目的地、现代化国际风景旅游城市     

西部地区旅游营销的趋势分析

本文运用区域经济学、旅游学、市场营销学相关理论,探讨了西部地区旅游市场营销在未来的发展趋势和新特征,具有一定的理论价值和现实意义。     

Wenzhou,City of Commerce and Culture

M ANY people think of Wenzhou, whose many small commodities such as lighters, shoes and locks are well known the world over, as a commercial city. Shops line its streets, and Wenzhou people have such business acumen, they are popularly known as China's prize wheeler dealers. On arrival, however, the traveler discovers that commercial as it may be, Wenzhou is     

Experiences of a Foreign Teaching Couple

THE Chinese government has made serious efforts in recent years to upgrade the standard of English language learning (a core subject) in its high schools. One measure has been to invite native speakers to China to teach oral English. Here is the story -along with a few thoughts and reflections- of a married teaching couple partway through a 12-month teaching contract in western Hunan Province.     

Backpacking to Hailuogou Glacier

MOSTof the world's highest mountains are clustered along the barren, jagged area where Tibet, Nepal, and Pakistan meet, but Gongga Shan-in China's western Sichuan province -stands apart. A Western mountaineering team first reached its summit in 1935, and a Chinese team made the climb in the 1950s. The last team to attempt it perished in an avalanche.     

做大运输产业带动城镇建设

自1997年始,我们紧紧依托青龙山熊河风景区旅游产业,坚持以旅游兴镇,以旅游造城,使整个集镇建设日新月异,突飞猛进,一座现代化生态旅游小城镇拔地而起,初具雏形。 我们重点围绕旅游业,着力推动集镇规模不断壮大,功能不断完善,产业不断发展。一是围绕旅游业搞好集镇规划。我们依据熊河水库得天独厚的山水