Intramedia Mediation: The Cumulative and Complementary Effects of News Media Use

This study focuses on one often overlooked political communication-based media effect, intramedia mediation, and the indirect effects that stem from relationships that exist among various forms of media use. Data from a 2000 national Annenberg election panel survey are used to assess a series of relationships between television and newspaper public affairs use and how these forms of media consumption affect citizens' knowledge of presidential campaign endorsements. The indirect effects that stem from the relationships that exist among these two forms of media use reflect the cumulative and complementary functions of mass communication consumption across time. An analysis of intramedia mediation in coordination with the study of the direct effects of public affairs media use on this study's outcome variable produces substantially larger overall effects for both forms of news use. Thus, the study of intramedia mediation contributes to a better understanding of the full range of media influences on a given outcome variable over the course of a political campaign. Ramifications of these findings are outlined and future lines of research summarized.     

A Review of: “The U.S. Catholic Press on Central America: From Cold War Anticommunism to Social Justice,by Edward T. Brett”

In a few short years, the World Wide Web has become a standard part of candidates' campaign tool kits. Virtually all candidates have their own sites, and voters, journalists, and activists visit the sites with increasing frequency. In this article, we study what candidates do on these sites—in terms of the information they present—by exploring one of the most enduring and widely debated campaign strategies: “going negative.” Comparing data from over 700 congressional candidate Web sites, over three election cycles (2002, 2004, and 2006), with television advertising data, we show that candidates go negative with similar likelihoods across these media. We also find that while similar dynamics drive negativity on the Web and in television advertising, there are some notable differences. These differences likely stem, in part, from the truncated sample available with television data (i.e., many candidates do not produce ads). Our results have implications for understanding negative campaigning and for the ways in which scholars can study campaign dynamics.     

The Barriers to Media Opening in Latin America

Despite the spread of electoral democracy, few Latin American media systems today encourage the deepening of democracy. We attribute this outcome to (a) generalized weakness in the rule of law, (b) holdover authoritarian legislation, (c) oligarchic ownership of media outlets, (d) uneven journalistic standards, and (e) limited audience access to diverse sources of information. Reforms designed to address these problems could include the appointment of special prosecutors to investigate crimes against journalists; replacement of criminal libel laws with civil procedures; legislation protecting journalists' sources and guaranteeing transparency in government; the establishment of nonpartisan boards to allocate broadcast concessions, administer state-owned stations, and distribute government advertising; user fees to expand public media; and various measures to enhance professional standards.     

My Country,My Country,directed by Laura Poitras,produced by Jocelyn Glatzer and Laura Poitras Iraq in Fragments,directed by James Longley,produced by John Sinno and James Longley

A new form of “entertaining news,” accessed by most through television, has become a privileged domain of politics for the first time in countries “beyond the West” in the Middle East, Africa, and Asia. What are the political consequences of this development: What is the relationship between media and politics in these regions? We answer these questions through a case study of India, the world's largest democracy, where two decades of media expansion and liberalization have yielded the largest number of commercial television news outlets in the world. We show why prevailing theories of media privatization and commercialization cannot account for the distinctive architecture of media systems in places like India. In this article, we first provide an overview of the historical and contemporary dynamics of media liberalization in India and the challenges that this poses to existing models and typologies of the media-politics relationship. We then present a new typology of media systems and a theoretical framework for studying the relationship between television news and democratic politics in India, and by extension in the global South. In the concluding section, we reflect on the broader comparative insights of the essay and discuss directions for future research. We believe that our alternative comparative framework captures more meaningfully the diversity and complexity of emerging media systems and their relationships to democratic practice in these regions.     

Soviet propaganda and the neutron bomb decision

Abstract

In July 1977, newly elected President Jimmy Carter suddenly found himself confronted with a difficult neutron bomb decision. With a narrow victory in Congress, pro neutron‐bomb forces had successfully presented the President with the authority to proceed with production. Unfortunately, as the months passed, Carter failed to move swiftly with production of the neutron warheads which many NATO alliance members saw as a much needed deterrent to the Warsaw PACT'S massive armor superiority.

Confronted with mounting international and domestic opposition to the neutron weapon, Jimmy Carter, in the fall of 1977, insisted that the NATO allies officially support American production of the warheads before the United States would produce it. Spurred on by Carter's indecision and by certain NATO members’ reluctance to officially support the weapon, the Soviet Union shifted its propaganda machine into high gear in a massive effort to sway international opinion against the weapon.

During the first few months of 1978, Western Europe saw a flood of protests against this so‐called “inhumane” weapon. Domestic communist and left‐wing socialist opposition to the neutron bomb precipitated a precarious right‐left split within many Western European socialist parties. Nowhere was this split more graphically illustrated than within the ruling West German Social Democratic Party (SPD). Chancellor Helmut Schmidt and his moderate technocrats basically favored the neutron bomb, but feared crippling left‐wing SPD opposition and possible defections if West Germany complied with American demands to break with over 30 years of U.S.‐West German nuclear precedent and agree officially to American production of a nuclear weapon, the neutron bomb.

Only after much American cajoling did the allies move toward official NATO support for production. Carter had failed to understand the disastrous political implications which left‐wing opposition had created within the NATO countries and refused to let Schmidt and other leaders off the hook. And then in an amazing move, after Schmidt and the NATO allies had risked political ruin to reach an agreement to support the neutron bomb, President Carter pulled the rug from under them on April 7,1978, when he indefinitely delayed a decision on the weapon.

With this decision, Carter had set a dangerous precedent by yielding to Soviet pressure and had missed an opportunity to win the favor of skeptical NATO allies and critics who asserted he was too weak and indecisive. But above all, Carter had unnecessarily alienated and angered NATO leaders like Schmidt who risked possible political ruin by supporting the neutron bomb.     

A Matter of Context: A Comparative Study of Media Environments and News Consumption Gaps in Europe

Research has shown that individual-level characteristics such as socioeconomic status and political interest are becoming more important as predictors of news consumption in a rapidly changing media environment. Despite this general trend, this article argues that the importance of individual-level predictors of news consumption varies between national media environments. We use extensive survey data from 16 European countries and multilevel modeling in order to investigate both contextual-level and cross-level effects on news consumption. The results show that media environment characteristics have additional effects on news consumption beyond the effects of individual-level characteristics such as education and political interest, but also moderating impacts on these individual-level predictors of news consumption. More specifically, national media environments characterized by higher levels of newspaper-centrism are related to smaller gaps in newspaper reading between those with high and low levels of education and political interest. Lower degrees of newspaper-centrism are, on the other hand, related to a weaker “lower-class bias” of television news and larger gaps in news consumption between those with and without high political interest. These findings are discussed in light of previous research on news consumption, knowledge, and participation gaps as well as cross-national comparative research.     

Notes on recent articles

An increasing number of studies in political communication focus on the “sentiment” or “tone” of news content, political speeches, or advertisements. This growing interest in measuring sentiment coincides with a dramatic increase in the volume of digitized information. Computer automation has a great deal of potential in this new media environment. The objective here is to outline and validate a new automated measurement instrument for sentiment analysis in political texts. Our instrument uses a dictionary-based approach consisting of a simple word count of the frequency of keywords in a text from a predefined dictionary. The design of the freely available Lexicoder Sentiment Dictionary (LSD) is discussed in detail here. The dictionary is tested against a body of human-coded news content, and the resulting codes are also compared to results from nine existing content-analytic dictionaries. Analyses suggest that the LSD produces results that are more systematically related to human coding than are results based on the other available dictionaries. The LSD is thus a useful starting point for a revived discussion about dictionary construction and validation in sentiment analysis for political communication.     

Press Secretaries,Journalists, and Editors: Shaping Local Congressional News Coverage

The news media plays a key role in American democracy, often serving as the primary means by which voters learn about their elected representatives. However, the news media varies in its coverage of representatives, presenting voters with more frequent and favorable information about some House members than others, which may in turn influence voters' decisions at the polls. Although many scholars have examined the determinants of congressional news coverage, few have focused on the role of the actors who perhaps exert the most direct effect on such coverage: congressional press secretaries, journalists, and editors. In this study, I explore the influence of these actors on the tone and frequency of local congressional news coverage. I rely on data from two sources: (a) a content analysis of newspaper coverage of 100 representatives during the month prior to the 2006 election and (b) in-depth interviews with 51 congressional press secretaries and 22 journalists. These sets of data illustrate the important roles of both newspaper staff and congressional press secretaries in shaping the coverage House members receive. I conclude by discussing the implications of the findings for U.S. representatives and their constituents.