Electronic commerce and user-based design of a web site: Targeting the technology transfer audience

Web sites have the potential of playing a major role in the exchange of technology related information between federal laboratories and commercializers in the private sector. Most, if not all, Web site designs are developed based on the organization's perception of what the target audience wants from a Web site. This contribution addresses the issue of successful Web site design from the user's perspective in the context of technology transfer. The orientation takes into account important concepts and principles such as cost, marketing, diffusion, information retrieval, and strategic networking. The results of a survey of private sector technology transfer professionals offer insights to meet the target audience's needs, thus making a Web site a timely and cost-effective electronic linkage for interaction, information-seeking, and networking functions that enable technology transfer. This work was funded by United States Air Force contract number F30602-95-C-0240.     

The effect of psychotherapy on self-awareness in incarcerated and nonincarcerated alcoholics: a pilot study

Changes in self-awareness in incarcerated and nonincarcerated male alcoholics are measured before and after disaccustoming therapy based on Alcoholics Anonymous principles. The four-mode conception of self-awareness of Zaborowski is employed. The results show significant and expected changes in incarcerated participants (in defensive, individual, and reflective modes of self-awareness) and almost no changes in nonincarcerated individuals. An effect of motivation on therapy is also identified. Incarceration appears to be more conducive to recovery than to conditions outside the prison.