| Abstract: | Looking at the formation of transnational advocacy networks, this article argues that central aspects evade attention unless approached from a discursive orientation. Utilizing interviews and first-person observation from a particular example of transnational mobilization—critical of negotiations to expand the World Trade Organization's General Agreement on Trade-in-Services—the article demonstrates how an expanded focus on discourse can help research better understand: (1) the self-driving momentum within networks through which those actors involved experience a reconstituted identity and affinity to one another; (2) the role played by earlier moments of collective action in providing both an infrastructure of pre-existing relations and politicization from which the network may draw upon; (3) the often porous character of campaign activity where there is rarely one but, in fact, many overlapping networks at play as part of a much wider discursive process; and (4) the role abstract signifiers such as ‘global’—as in ‘Global Campaign for?…’—play in framing the network despite an often uneven geographic distribution to campaign activity and power within the network. |
