BLOGGING FOR FUN AND PROFIT

Chinese Internet users are joining the blogging community in increasing numbers, but can, and should the medium be a moneymaker? Lao Ding, 40, a doctoral student at the Chinese Academy of Sciences (CAS), had never felt so embarrassed as he began working with a team of young researchers in their 20s in Beijing. Eager to bridge the generation gap and share common topics, Lao bought a DVD