商标淡化理论与驰名商标保护

自《巴黎公约》首次引入驰名商标的概念后 ,对驰名商标进行特殊法律保护已成为世界立法之趋势。其中之一就是商标反淡化理论。我国新商标法在驰名商标的保护上有了较大的发展 ,吸收了商标反淡化制度 ,本文从商标法的修订来分析商标淡化的相关理论。

Dilution of Trademark Theory and Well-known Trademark Protection

Since the conception of well-known trademark was first introduced in Paris Convention, special protection of the law for well-known trademark has become the tendency of world legalization. One of it is dilution of trademark theory. There is a big development of the protection for well-known trademark in the new Trademark Law of our country introducing anti-dilution of trademark system. This article analyses the relative theories of dilution of trademark from the revision of Trademark Law.