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An Empirical Study of E-Government Service Adoption: Culture and Behavioral Intention
Authors:Fang Zhao  M. Sajid Khan
Affiliation:1. School of Business and Management, American University of Sharjah , Sharjah , United Arab Emirates fzhao@aus.edu;3. School of Business and Management, American University of Sharjah , Sharjah , United Arab Emirates
Abstract:This study seeks to identify and understand the important factors that influence citizens’ behavioral intention to take up e-government services. We adopted a research model empirically tested in the United States. The model integrates three established constructs—the Technology Acceptance Model (TAM), trust, and computer self-efficacy. We conducted the research in the United Arab Emirates (UAE), a leader in e-government development in the Arab world. Our findings are mostly different from the U.S. study and suggest that behavioral intention may be influenced by citizens’ cultural context. This study contributes to a better understanding of citizens’ behavioral intention and adoption factors in e-government, in particular from a cultural perspective. The findings may help governments formulate effective strategies to improve the level of citizens’ uptake of e-government services. This study paves the way for further research on an e-government adoption model that is robust across cultures.
Keywords:e-government services adoption  Technology Acceptance Model (TAM)  trust construct  computer self-efficacy  cultural dimension theory
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