INTEGRATIVE SOCIAL CONTRACTS THEORY: ETHICAL IMPLICATIONS OF MARKETING CREDIT CARDS TO U.S. COLLEGE STUDENTS |
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| Authors: | Laurie A. Lucas |
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| Affiliation: | Assistant Professor of Legal Studies, Arkansas Tech University, Russellville, Arkansas. The author wishes to thank Thomas Dunfee for his helpful comments and suggestions. |
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| Abstract: | It may be said that to take advantage of a man's credulity, to exploit his misapprehensions, to capitalize on his ignorance is morally reprehensible—and this may well be the case I do not know.—Nicholas Samstag in The Engineering of Consent 1 |
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