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伦敦奥运会开幕式编导的理论逻辑及启示
引用本文:李金早. 伦敦奥运会开幕式编导的理论逻辑及启示[J]. 安徽警官职业学院学报, 2015, 0(5): 115-118. DOI: 10.3969/j.issn.1671-5101.2015.05.028
作者姓名:李金早
作者单位:上海体育学院 思政部,上海,200438
基金项目:2014年度上海体育学院马克思主义与中国体育强国建设课题
摘    要:伦敦奥运会开幕式在编导上,坚持生活化的文化逻辑,精心选取充分反映当下民众集体生存境遇的英伦文化符号;运用音乐化的主题逻辑,撷取多种风格的本土音乐形式贯穿于"奇迹之岛"主题的诠释行程;遵循跨文化的传播逻辑,以故事化的叙事方式成功地演绎了"奇迹之岛"的主题,达成了"激励一代人"的口号目标,成功实现了跨文化的传播效果。

关 键 词:开幕式  编导逻辑  文化逻辑  主题逻辑  传播逻辑

The Directing Logic and Enlightenment for the Opening Ceremony of London Olympic Games
Abstract:The England culture symbols are selected carefully by insisting on cultural logic to life at the directing level on the Opening Ceremony of London Olympic Games, which reflect the collective existence circumstances of modern time. The large-scale music with various styles is applied in the annotation for Isles of wonder according to theme logic by music. At the same time, the cross-cultural communication logic is followed in running narrative style to tell stories. Therefore, the goal of cross-cultural communication has been achieved through illation for Isles of wonder successfully and realization of the goal to inspire a generation for the Opening Ceremony of London Olympic Games.
Keywords:the Opening Ceremony of London Olympic Games  directing logic  cultural logic to life  theme logic by music  cross-cultural communication logic
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