| “受众”视阈下榜样传播面临的困境与对策 |
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| 引用本文： | 罗海英.“受众”视阈下榜样传播面临的困境与对策[J].青年论坛,2014(3):95-98. |
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| 作者姓名： | 罗海英 |
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| 作者单位： | 湖南工业大学,湖南株洲412008 |
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| 基金项目： | 2013年湖南省社科基金项目（13YBA110）;2012年湖南工业大学人文社科项目（2012HSX25）;2012年湖南工业大学思政课题（2012802）的阶段性成果 |
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| 摘 要： | 榜样传播历来是党的宣传工作的光荣传统和有效方法,也是我党的重要政治优势。本文试图从"受众"视角出发,探寻当下榜样在宣传传播过程中面临的现实困境,并积极寻求有效对策,以推动榜样宣传工作的科学化和实效化。
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| 关 键 词： | 受众 榜样传播 现实困境 解决对策 |
Dilemmas and Countermeasures of Example Spreading in an “Audience” View |
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| Luo Haiying.Dilemmas and Countermeasures of Example Spreading in an “Audience” View[J].Journal of Shandong Youth Administrative Cadres' College,2014(3):95-98. |
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| Authors: | Luo Haiying |
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| Institution: | Luo Haiying ( Hunan Industrial College, Zhuzhou, Hunan, 412008 ) |
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| Abstract: | Example spreading has long been the honorable tradition and effective approach in our Party＇s propa- ganda, and the crucial political superiority of our Party. From a perspective of audiences, the dilemmas in the ex- ample spreading and the related effective countermeasures to them are analyzed in the essay, aiming to promote the more scientific and more substantial advancement of the example propaganda. |
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| Keywords: | audience example spreading the current dilemmas countermeasures |
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