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从延安《解放日报》改版前后生态位变化看党报发展的趋势
引用本文:南长森,郭小良.从延安《解放日报》改版前后生态位变化看党报发展的趋势[J].中国延安干部学院学报,2008(3):51-56.
作者姓名:南长森  郭小良
作者单位:陕西师范大学新闻与传播学院,陕西西安710062
基金项目:该文是陕西省社会科学基金项目“延安时期新闻传播事业研究”阶段性成果,立项号07J027S
摘    要:本文用媒介生态相关理论审视延安《解放日报》的改版,认为其不仅是我党初期宣传指导思想的变化和调整,也是在当时全国媒介生态系统中媒介生态位的一次调整,更是党派、集团类报纸生存发展适应传播规律的一次成功实践。从其中可总结出当前党报在时空方位变化后也应适应社会发展进行改革,应在媒介生态中树立种内优生优育意识,与其他媒体实行错位发展并处理好群众性与受众性的关系等。

关 键 词:《解放日报》  改版  生态位  优生意识  错位发展

Development Tendency of the Party Papers Viewed from the Change of Yan' an Liberation Daily' s Ecological Position around Edition Correction
Authors:NAN Changsen  GUO Xiaoliang
Institution:( College of Journalism and Communication , Shaanxi Normal University, Xi' an, 710062 China)
Abstract:The edition correction of Yan' an Liberation Daily was not only the change and adjustment of the Party's propaganda guiding principle, but also an adjustment of ecological position among the system of national jounalism ecology, further also a sucessful practice for Party and group papers' survival and development according to the communication law. It is enlightening for the development of Party papers today to conclude the edition correction of Yan' an Liberation Daily
Keywords:Liberation Daily  edition correction  ecological position  eugenics consciousness  dislocation development
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