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Turkish women's magazines: the popular meets the political
Authors:Kirca S
Institution:1. Department of Zoology, The University of British Columbia, Vancouver, BC V6T 1Z4, Canada;2. Bamfield Marine Sciences Centre, Bamfield, British Columbia V0R 1B0, Canada;3. Department of Biology, McMaster University, Hamilton, Ontario L8S 4K1, Canada;4. Integrated Group for Aquaculture and Environmental Studies, Department of Animal Science, Federal University of Paraná, Curitiba, Paraná 83035-050, Brazil;1. Department of Social Sciences, Texas A&M University – San Antonito, One University Way, CAB 347D, San Antonio, TX 78224, United States;2. School of Criminology and Criminal Justice, University of Nebraska Omaha, 6001 Dodge St., 218 CPACS, Omaha, NE 68182, United States
Abstract:This article focuses on the way concepts of feminism and femininity, often considered oppositional, intersect within two contemporary Turkish women's magazines, Kim and Kadınca. The methodology is derived from feminist critical theory and cultural studies, and includes textual analysis of the magazines as well as structured interviews with their editors. A range of potentially competing interests is identified in the production of the magazines, those of editors, owners, and advertisers, and the ways in which these are managed and negotiated is explored. It is argued that the incorporation of feminist discourses with patriarchal and commercial discourses offers a repertoire of subjectivities to women readers, some complementary and others contradictory.
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