Abstract: | This article questions one of the crucial issues of the current social capital debate: do voluntary associations necessarily contribute to the creation or maintenance of a civic culture? Based upon empirical and historical evidence this article demonstrates that associations' cultural spirit simply reflects and amplifies dominant cultural traits of a given time and a given society. Changes in public culture prompt changes in associative culture, and not vice versa. In other words, contemporary associations are more democratic and more civil because they exist within societies which are themselves more democratic and civil than societies of past times. Members in associations represent society's active parts; as activists they have a higher susceptibility to cultural trends and fashions. This susceptibility is the major reason for the modest but statistically significant relationship between membership in associations and a range of cultural attitudes. Zaller's concept of political persuasion is applied to explain the Zeitgeist dependence of voluntary associations. |