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附赠式有奖销售的弊端及立法完善
引用本文:张鹏.附赠式有奖销售的弊端及立法完善[J].山西省政法管理干部学院学报,2012,25(2):102-103,112.
作者姓名:张鹏
作者单位:山西省政法管理干部学院,山西太原,030012
摘    要:为了切实维护经营者和消费者双方的利益,保障公平竞争,促进市场健康发展,有必要对附赠式有奖销售进行立法完善。规定不正当附赠式有奖销售的法律责任,在立法上将其与商业贿赂加以正确的界定,有利于保护合法行为,制裁违法行为。

关 键 词:附赠式有奖销售  不正当竞争  商业贿赂

Disadvantages and Legislation Improvement of Complimentary Premium Sales
ZHANG Peng.Disadvantages and Legislation Improvement of Complimentary Premium Sales[J].Journal of Shanxi Politics and Law Institute for Administrators,2012,25(2):102-103,112.
Authors:ZHANG Peng
Institution:ZHANG Peng(Shanxi Politics and Law Institute for Administrators,Taiyuan Shanxi 030012,China)
Abstract:In order to effectively safeguard the interests of both operators and consumers,maintain fair competition,and promote the healthy development of market,it is necessary to improve the legislation of complimentary premium sales.The provision of legal responsibility of improper complimentary premium sales and the correct definition between it and commercial bribery through legislation is beneficial to protecting legal acts and sanctioning violations.
Keywords:complimentary premium sales  unfair competition  commercial bribery
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