| 试论不良儿童电视广告的法律规制 |
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| 引用本文： | 朱少山.试论不良儿童电视广告的法律规制[J].广西政法管理干部学院学报,2006,21(6):44-46. |
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| 作者姓名： | 朱少山 |
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| 作者单位： | 淮阴师范学院法律系,江苏,淮安,223300 |
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| 摘 要： | 电视广告除了具有娱乐、丰富知识和审美教育功能之外,还可能会产生相当的负作用,尤其是分辨力较弱的儿童其思想言行极为容易受到电视广告的错误诱导.我国现有的广告法律法规尚不够完善,应借鉴国外的相关立法及管理经验,加强对不良儿童电视广告的法律规制.
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| 关 键 词： | 儿童 电视广告 法律规制 |
| 文章编号： | 1008-8628(2006)06-0044-03 |
| 修稿时间： | 2006年8月18日 |
The Legal Regulation upon Bad TV Advertisement for the Children |
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| ZHU Shao-shan.The Legal Regulation upon Bad TV Advertisement for the Children[J].Journal of Guangxi Administrative Cadre Institute of Politics and Law,2006,21(6):44-46. |
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| Authors: | ZHU Shao-shan |
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| Abstract: | Except for the entertainment,knowledge,aesthetic education,TV advertisements would take on-side effects upon the spectators,especially the children,whose ideas and behaviors are easily mislead by TV advertisements.At present,advertisement laws in China is not enough mature,so it is necessary to borrow and absorb foreign legislation and administration in order to enforce the legal regulation upon bad TV advertisement for the children. |
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| Keywords: | children TV advertisement legal regulation |
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