新时代民族传统体育的传播与文化交流研究

民族传统体育作为民族传统文化符码,具有强烈的代表性和天然的接近性。由于人类灵魂中对于竞技的渴望,对于娱乐的追求,部分民族传统体育形式能够迅速弥平陌生化的文化鸿沟,简化传受两端编码、译码的过程,将这一过程中直接蕴含在体育运动的行为之中。通过包含体育运动行为本身在内的各种文化形式的运动和展演等活动,使得该民族传统体育运动项目成为民族文化"走出去"的敲门砖,降低民族隔阂与传播交流的调适成本。文章以传播学视角观照民族体育传播与文化交流的意义,在此基础上廓清新时代民族传统体育传播过程中存在的问题,以期为新时代民族传统体育的传播提出具有针对性和建设性的对策。

Study on the Dissemination and Cultural Exchange of Traditional National Sports in the New Era

The ethnic traditional sports as the codes of traditional culture, has strong representative and the natural proximity, due to hunger for atletico in the human soul, the pursuit of entertainment, form part of the national traditional sports can quickly closing of defamiliarization, cultural gap, simplify the process ends by coding, decoding, the process directly contain in the sports behavior.Through various kinds of cultural activities, such as sports and performances, etc.,including sports activities themselves, the traditional sports items of the ethnic group become the key to the "going out" of the ethnic culture and reduce the adjustment cost of ethnic estrangement and communication.Based on the communication perspective attention national sports civilization significance of communication, on the basis of entered the new era of national traditional sports communication process, the problems in the new era to the transmission of traditional ethnic sports proposed targeted countermeasures and constructive Suggestions, to promote the new era national traditional sports culture construction to provide theoretical support.