摘 要: | Most Influential Transnational Companies in 20052005 was an eventful year for fast-food giant KFC, but the company earned an en- hanced reputation among Chinese consumers for its successful handling of the Sudan Red 1 crisis. Appearing for the first time ever on the recently released list of "Most Influential Transnational Companies in China, 2005," KFC came in at number five. US companies continued to show a dominant influence in China, accounting for more than half of the top 20 busin…
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