警察网络公共关系危机管理中的沟通机制

警察网络公共关系危机的频频发生,使警民关系及警察形象严重受损。如何正确应对警察公共关系危机,已经成为构建现代警务机制的重要内容。沟通机制的应用是应对警察网络公共关系危机、快速恢复警察形象的必要手段。构建有效的沟通机制需要公安机关做好以下六个方面的工作：健全危机沟通方面的法律法规;培养警察的危机沟通意识;设置科学的危机沟通管理机构;提升全体警察的沟通能力;引导媒体成为危机沟通中公安机关的代言人;培养和提升网民在危机沟通中的互动意识与能力。

On Communication Mechanism of Police in the Management of Public Relation Crisis in Network

Public relation crisis about police in network occur＇s frequently,which makes public relation of police and the people damage severely.How to deal with public relation crisis about police correctly has become important part of constructing modern policing system.The application of communication mechanism is the necessary way to deal with the police public relation crisis and restore the image of the police.The construction of effective communication mechanism needs to be done from 6 aspects： perfect laws and regulations on crisis communication;cultivate police＇s sense of crisis communication;set scientific management institution on crisis communication;enhance the police＇s communication ability;lead the media into crisis communication spokesman;build and upgrade internet users＇ interactive consciousness and ability in crisis communication.