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The talk–listen–respond (TLR) model of representatives on Twitter
Authors:Osnat Akirav
Institution:Political Science Department, Western Galilee College, Akko, Israel
Abstract:Despite the existing research on how elected representatives use Twitter, there are few comparative studies and none that considers Israel, a country that differs from most democracies in its electoral system. This study has two levels of analysis. The first is the country level, in which the author compares and explains how representatives in four countries – the US, Canada, Australia and Israel – use the talk, listen and respond model to achieve their goals. The second is the individual level, in which the author analyses how personal characteristics such as gender and age, and political characteristics such as seniority and membership in the opposition or coalition affect the frequency of use of Twitter. Using quantitative data, it is demonstrated that representatives vary in the frequency of their use of Twitter. On the country level, Australian representatives use Twitter more often than their counterparts in other countries. On the individual level, first-term members, members of the opposition, and older representatives use Twitter more often than those with more seniority, coalition members, and younger legislators.
Keywords:TLR model  use of Twitter  representation  electoral system
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