Al Qaeda in the Arabian Peninsula: Framing Narratives and Prescriptions

Al Qaeda in the Arabian Peninsula has positioned itself at the vanguard of a media revolution in which terrorist groups both create and frame news events to an unprecedented extent. Through the publication of its e-magazine Sada al-Malahim (The Echo of Epic Battles), the organization has sought to mobilize both Yemeni and non-Yemeni Muslim, Arabic-speaking audiences to carry out violent jihad. This article utilizes the concept of collective action frames to analyze Al Qaeda in the Arabian Peninsula's media output, identifying the organization's grievance narratives, ideological justifications for violent actions, and means to strengthen its credibility among its intended audiences.