试论跨境电子商务能力的深度培养途径--阿里巴巴速卖通实操课程的实践意义

近年来,我国跨境电子商务飞速发展,已经形成了一定的产业集聚和交易规模,电商人才的拼抢空前激烈。在这个大背景下,各大院校纷纷探索跨境电商人才的培养模式和最佳途径。通过对阿里巴巴速卖通——国际淘宝卖家后台的模板设计进行分析,并将速卖通实操课程引入高职院校,将有助于对专业学生跨境电子商务职业能力的深度培养。

A Discussion on the Ways of the Deep Cultivation of the Ability of Cross-border E-commerce---Practical Significance of Alibaba Ali Express Practical Courses

Nowadays,cross-border e-commerce is developing with a high speed. And a certain amount of business gathering and transaction scale have been existed. The seeking for qualified professionals is more intense than before in this field. Under the circumstances, many colleges are exploring for the modes and best ways for the training of professional personnel in the cross- board e-business. The article makes it clear why and how the Ali express practical courses can further develop the professional capacity for the students who major in business English, based on the analysis for the template design of Ali express———international Taobao.