| 中国—东盟自由贸易区电子贸易平台建设对策研究——对阿里巴巴经验的借鉴 |
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| 引用本文： | 陆弘彦,梁海跃. 中国—东盟自由贸易区电子贸易平台建设对策研究——对阿里巴巴经验的借鉴[J]. 东南亚纵横, 2009, 0(11): 98-102 |
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| 作者姓名： | 陆弘彦 梁海跃 |
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| 作者单位： | 1. 广西经济管理干部学院
2. 广西经济管理干部学院贸易经济系 |
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| 摘 要： | 随着中国-东盟自由贸易区即将建成，面向中国-东盟自由贸易区电子贸易平台的建设需求显得日益迫切，由于自由贸易区内各国在语言、文化、经济发展程度上的差异，电子贸易平台的建设与推广面临着种种困难。而作为全球领先的B2B贸易平台阿里巴巴，其运作模式及海外拓展经验，为自由贸易区电子贸易平台的建设提供了很好的借鉴。
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| 关 键 词： | 中国-东盟自由贸易区 电子贸易平台 阿里巴巴 经营模式 |
The Countermeasure Research of E-commerce Platform of China-ASEAN Free Trade Area——Take the experience of Alibaba as a case |
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| Lu Hongyan,Liang Haiyue. The Countermeasure Research of E-commerce Platform of China-ASEAN Free Trade Area——Take the experience of Alibaba as a case[J]. Around Southeast Asia, 2009, 0(11): 98-102 |
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| Authors: | Lu Hongyan Liang Haiyue |
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| Abstract: | As the establishment of China-ASEAN Free Trade Area is going to be completed soon,the needs of e-commerce platforms for FTA become increasingly urgent. Because of differences in language,culture and economic development level among member countries of FTA,the construction and promotion of FTA e-commerce platform are facing kinds of difficulties. As a current global leading B2B trading platform,Alibaba,with successful experience of the operation mode and overseas expansion,provides good reference for the con... |
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| Keywords: | China-ASEAN Free Trade Area E-commerce platform Alibaba Business model |
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