科学发展观给心理学带来的新机遇——走进企业管理的认知心理学

科学发展观的思想向企业管理提出了新的要求,给心理学的发展提供了新的机遇.企业管理的问题属于知识丰富领域的问题,认知心理学对于解决这类问题能够提供有效的方法.对于新产品的开发,认知图能够揭示出顾客的需求,创造性思维的TRIZ方法能够提供有创意的方案,寻找问题满意解和稳健解的方法,可以帮助企业设计出高质量、低成本、性能稳定的产品.认知心理学在企业管理方面可以开辟出大有作为的新天地.

Scientific Development Viewpoint Brings About New Opportunity to Psychology -- A Perspective From Business Management's Cognitive Psychology

Scientific development viewpoint poses new requirement on business management and offers new opportunity to cognitive psychology. Business management is the knowledge-rich problem and cognitive psychology could provide an efficient solution to it. For new products to develop, cognitive map could get the customer's needs, creative thinking TRIZ method could offer the new plan, the research methods for satisfied and robust solution could help to design the product with high quality, low cost and steady performance. Cognitive psychology will be very useful in business management.