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领导干部应对新媒体的策略
引用本文:熊坤敏. 领导干部应对新媒体的策略[J]. 中国井冈山干部学院学报, 2013, 0(4): 107-111
作者姓名:熊坤敏
作者单位:中国井冈山干部学院培训部,江西井冈山343600
摘    要:领导干部应对新媒体的策略是否科学,对其执政活动有重要影响,本文首先分析了新媒体的概念和特点,其次分析了新媒体对领导干部的主要影响,最后从应对新媒体的目的和前提、常态下的应对策略和危机下的应对策略等方面提出了领导干部应对新媒体的策略。

关 键 词:新媒体  策略  领导干部

The Strategy for Leading Cadre Coping with New Media
XIONG Kun-min. The Strategy for Leading Cadre Coping with New Media[J]. Journal of China Executive Leadership Academy Jinggangshan, 2013, 0(4): 107-111
Authors:XIONG Kun-min
Affiliation:XIONG Kun - ming ( Department of Training, China Executive Leadership Academy Jinggangshan, Jinggangshan, Jiangxi 343600, China)
Abstract:Whether the leading cadres cope with new media scientifically relates to the success or failure of gov- ernance. This paper first analyzes the concept and characteristics of new media, then analyzes the main influence of new media on leading cadres, and finally brings forward some strategies for leading cadres responding to new media from the aspects such as the purpose and precondition of response, strategies at ordinary times and strategies upon occurrence of crisis.
Keywords:new media  strategy  leading cadre
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