加强政府舆论引导能力建设的探究

现代社会发展的历史经验表明，政府舆论导向对舆情管理的作用十分重要，政府舆论引导能力建设是政府对舆情管理的重要组成部分，要确立准确的和谐社会的舆论观，并把它作为一项战略工程来落实。加强政府舆论引导能力建设，须确立政府机构“舆论领袖”的角色、精心选择政府行为的典型样本进行传播、围绕工作目标确立必要的运行机制、强化对网络舆论的引导能力建设。这也是展示一个政党和一个国家具有强大执政能力的具体体现。

An Inquiry into the Cultivation of the Government Ability in the Guidance of Public Opinions

As is shown from historical experience in modern socialist development,the government guidance of public opinions plays an important part in managing popular feelings.The cultivation of the government ability in the guidance of public opinions constitutes an important part in the government management of popular feelings.As a result,it is necessary to establish an accurate and harmonious viewpoint of public opinions and put it into effect as a strategic project.In doing so,we must establish the government r...