| 以生态文明建设思路 提升桂林旅游品牌 |
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| 引用本文： | 李晓萍. 以生态文明建设思路 提升桂林旅游品牌[J]. 中共桂林市委党校学报, 2014, 0(1): 1-4 |
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| 作者姓名： | 李晓萍 |
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| 作者单位： | 中共阳朔县委党校,广西阳朔541900 |
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| 摘 要： | 利用好桂林独具特色的生态旅游资源、文化资源和良好的旅游氛围大环境优势,优化发展环境,整合旅游产品,提高服务质量,强化营销策略等,提升桂林生态旅游品牌,大力推进生态文明建设,这对全面实施《桂林国际旅游胜地建设发展规划纲要》,打造国际旅游胜地,建设美丽桂林具有十分重要的意义。
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| 关 键 词： | 生态文明 桂林旅游 桂林旅游品牌 |
To Enhance Guilin Tourism Brand According to the Construction of Ecological Civilization |
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| Li Xiaoping. To Enhance Guilin Tourism Brand According to the Construction of Ecological Civilization[J]. , 2014, 0(1): 1-4 |
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| Authors: | Li Xiaoping |
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| Affiliation: | Li Xiaoping (The Party School of Yangshuo Committee, Yangshuo, Guangxi 541900) |
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| Abstract: | We should make good use of Guilin unique ecologacat tourism resources, cwtuia~ l~. good atmosphere environment advantage, optimize the development environment, the integration of tour- ism products, improve service quality, strengthen the marketing strategies to enhance Guilin ecological tour- ism brand and promote the building of ecological civilization. It has the very vital significance not only in the full implementation of the Guilin International Tourism Resort Construction Development Planning Oudine, but also in building international tourism resort and beautiful Guilin. |
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| Keywords: | ecological civilization Guilin tourism Guilin tourism brand |
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