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新媒体传播规律及其运用
引用本文:高武. 新媒体传播规律及其运用[J]. 宁夏党校学报, 2013, 15(3): 87-89
作者姓名:高武
作者单位:宁夏广电总台经济频道,宁夏银川,750021
摘    要:相对于传统媒体,新媒体传播具有突出特点与规律。科学把握这些特点与规律,对于切实解决不适应新媒体环境下传播工作要求的现实问题,进一步做好媒体传播工作,进而实现集聚人心,团结奋进,建设富强国家、和谐社会的作用和职能,具有重要理论与实践意义。

关 键 词:新媒体  新媒体传播特点  新媒体传播规律

New Media Transmission Laws and Its Application
Gao Wu. New Media Transmission Laws and Its Application[J]. Journal of Ningxia Communist Party Institute, 2013, 15(3): 87-89
Authors:Gao Wu
Affiliation:Gao Wu ( Economic Channel, Ningxia Radio and Television Station, Yinchuan ,Ningxia, 750021 )
Abstract:Compared with traditional media, new media transmission has outstanding characteristics and laws. Grasping these characteristics and laws scientifically attaches great theoretical and practical significance, which can help us to practically solve the realistic problems caused by transmission working requirements which are un- adaptable to new media environment. And we should move forward to do a good job of media transmission, so as to realize the function and role of gathering the heart, forging ahead in unity, establishing rich country and har- monious society.
Keywords:New Media  the Characteristics of New Media Transmission  the Laws of New Media Transmission
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